Parse.ly

SEPTEMBER 26, 2022

A/B and multivariate testing tools. Yandex), and platforms like web, mobile, Apple News, Facebook Instant Articles, Google AMP, SmartNews, iOS, and Android apps to give a comprehensive picture of content performance. It’s especially handy for optimizing conversion rates on pages where you want users to take action.

Marketing Analytics Tools 97

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 97

Parse.ly

APRIL 6, 2020

A/B and multivariate testing tools. Yandex), and platforms like web, mobile, Apple News, Facebook Instant Articles, Google AMP, SmartNews, iOS, and Android apps to give a comprehensive picture of content performance. It’s especially handy for optimizing conversion rates on pages where you want users to take action.

Marketing Analytics Tools 72

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 72

Optinmonster

JANUARY 14, 2024

AIOSEO also provides tools for on-page analysis, giving users actionable insights to improve their content’s SEO friendliness. It offers extensive features for keyword research, site audits, competitor analysis, and tracking search engine rankings.

Marketing Automation Services 98

Marketing Automation Services Enterprise Management Work Management Marketing Management 98

Unbounce

MAY 17, 2022

Most marketers think there is no true winning formula for increasing conversion rates, lowering cost per conversion, and increasing conversion quality all at the same time. You need volume to reach statistical significance (multivariate tests need even more volume than A/B tests). These articles aren’t wrong.

Landing Pages 145

Landing Pages Rules Paid Search Agency Multi-Channel 145

Convert

OCTOBER 2, 2020

A/B testing is part of a larger conversion rate optimization (CRO) strategy, where you collect qualitative and quantitative data to improve actions taken by your visitors across the customer life-cycle with your company. Statistical analysis is used to determine the winner of each test. Multivariable Testing (MVT).

Multivariate analysis 93

Multivariate analysis Peer-to-peer Statistics Top of Funnel 93

Optinmonster

JANUARY 14, 2024

AIOSEO also provides tools for on-page analysis, giving users actionable insights to improve their content’s SEO friendliness. It offers extensive features for keyword research, site audits, competitor analysis, and tracking search engine rankings.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Convert

JUNE 2, 2022

This kind of simplified analysis works in a steady state, where there’s no impact from changes in external factors or factors that cannot be controlled. Ad Targeting: Use weather data as targeting signals in your ad logic (e.g. show one ad variation if raining, show a different one if conditions are clear).

Segmentation 52

Segmentation Tips Sample Multivariate analysis 52