Convert

NOVEMBER 16, 2020

While a platform like Convert Experiences can take care of all the statistical measuring, reasoning, and analysis for you, having a basic understanding of some statistical terms will certainly help you. Sample and Population: Using all of your website’s traffic for A/B testing would, in theory, give you a general idea of your population.

Statistics 111

Statistics Allocation Multivariate analysis Sample 111

Parse.ly

SEPTEMBER 26, 2022

A/B and multivariate testing tools. This data also lets you measure performance against benchmarks and goals to see how your website is performing, where performance can be improved, and the effects of the actions you take to improve it. A/B and multivariate testing tools. Content analytics tools. Customer analytics tools.

Marketing Analytics Tools 97

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 97

Parse.ly

APRIL 6, 2020

A/B and multivariate testing tools. This data also lets you measure performance against benchmarks and goals to see how your website is performing, where performance can be improved, and the effects of the actions you take to improve it. A/B and multivariate testing tools. Content analytics tools. Customer analytics tools.

Marketing Analytics Tools 72

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 72

Salesforce Marketing Cloud

DECEMBER 19, 2023

This ensures that the test is conducted with a representative sample of the audience. Analysis: After a predetermined time, the results are analyzed to determine which variation was more effective in achieving the desired goal. And, learning from your results involves a ton of data analysis. The winning variation is then chosen.

Marketing AI 109

Marketing AI Multivariate analysis Lead Ranking Click Rate 109

Sprout Social

MARCH 18, 2020

They help you understand through a data-driven lens what works (and what doesn’t work) for your brand, rather than relying on blanket best practices or other people’s benchmarks. For this reason, there is not only the science of analysis involved, but the art of interpretation, and that is on the social media manager to develop.

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Multivariate analysis Social Media Tagging Sample 110

Convert

OCTOBER 2, 2020

Statistical analysis is used to determine the winner of each test. This makes the data you collect during testing much more valuable, as you have a benchmark to compare it against. People commonly use the term A/B/n interchangeably with multivariable testing , but they are different. Multivariable Testing (MVT).

Multivariate analysis 93

Multivariate analysis Peer-to-peer Statistics Top of Funnel 93

Convert

SEPTEMBER 28, 2022

How useful is meta-analysis in A/B testing and other online experiments? Or is meta-analysis just a lazy excuse to simply rely on “proven patterns” instead of building on situation-specific data to innovate within your business through experience? What is Meta-Analysis? Examples of Meta-Analysis in Online Controlled Experiments.

Analysis 52

Analysis Multivariate analysis Case Studies Statistics 52