What Is Paid Media? Definition, Types, Process with Examples
Martech Advisor
JANUARY 7, 2020
Paid media is defined as the purchase of ad inventory on a media channel or publisher site to broadcast your brand message and reach your target audiences. In this article, we cover what paid media is, the types of paid media models, channels, and creatives, and the process of gaining paid media, with examples.
Let's personalize your content