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17 Google Marketing Tools You Should Be Using

Hubspot

How to Market on Google. Use Google My Business (GMB) and claim free ad space for your business. Improve your website's SEO using Google Search Console. Buy ads on Google through Google Adwords. You may have heard of this little thing called Google. But Google is more than just a search engine.

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A Primer on Getting Started with Google+ Business Pages

NuSpark Consulting

With more than 40 million users Google+ is growing as a social media powerhouse. Considering Google is the largest search engine in the world it would only make sense that you create a Google+ business page. Share lots of pictures : Google plus is optimized for sharing photos. It is as effective as you make it.

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How To Start A Blog For Your Small Business

Buffer

All the material on the site will be within your control, ensuring the tone and style of your blog are consistent with your brand values. Building a blog from scratch takes some work, but this article will help you get set up with the basics, while also providing insight into the various ways other businesses blog.

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Content Curation in B2B Marketing

Online Marketing Institute

We need both…and curation doesn’t work without creation (much like Google trying to save the newspapers because they need great news to survive, but that is for another story). At the same time, prospects are increasingly spending more time searching for relevant content. it to ensure that it is relevant to the customer.

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How to Write an Effective Business Blog

Webbiquity

Two to three posts weekly is decent frequency for a business blog, with Monday and Tuesday posts generally drawing the best traffic. Keep your posts related to your business and industry. If the purpose of your blog is make money itself, ads are a potential revenue generator. Avoid being derivative. Seed this on Newsvine.

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How NOT to pitch a blog | Online Marketing Blog

Online Marketing Institute

Make relevant comments and offer something of value. Keep it small, relevant and personal. Lee Odden says: August 30, 2007 at 7:41 pm Hey Sean, the places I look for the owner’s name of a blog include: - Post detail page, next to date or tags - “About&# page - Backlink anchor text to the blog.

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The Definitive Guide to Blog Formats That Increase Engagement

ClearVoice

Two years later, Peter Morholz shortened “weblog” to “blog.”. Google eventually launched AdSense, which matched ads to blog content and turned blogging into a potential business. Now bloggers and influencers from all walks of life share their musings and knowledge online through blogs.