Remove Ad Frequency Remove Linkedin Remove Psychographics Remove Tools
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Elevate Your Marketing Game: Advanced Strategies for Personalized Campaigns

ClearVoice

For example, if you own a clothing store, you can use this method to hone your ads toward trendy young adults. Tools like Mailchimp make it easy to build complex segments for your email campaigns by using demographic data gleaned from website interactions and email activities. Purchase behavior. Brand interaction.

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Unlock Growth in 2024: Essential B2B Marketing Trends and How to Make Them Work for You

The Lead Agency

With tools like Envato, Premier Pro, and others, simple videos can be turned into video assets that look great. You can post them on your website, upload them to YouTube, include them in your eDMs or use them in ads. Now, I need to write a social media post for LinkedIn. You could submit them into awards videos. Not at all.

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How to Incorporate Geofencing in B2B Content Strategy

Valasys

Geofencing or Radio Frequency Identification technology (RFID) is a technology that leverages virtual geographical perimeter targeting around any specific location, building, convention center or space that can be identified on a map & can be used for hyper-targeting sales’ prospects.

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How to Automatically Segment Your Leads for Increased Profit

Optinmonster

Psychographic : personality traits, opinions, values, special interests. Transactional: frequency, recency, contents, and value of purchase. With the right tools, even small businesses without huge marketing teams can take advantage of lead segmentation. OptinMonster integrates with many different marketing automation tools.

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How to use Data to improve B2B Personalization in 2020

Valasys

According to a report published in Content Marketing Institute , one doesn’t require to refine personalization as per demographic & psychographic profiles. Integration of the Intent-data with Martech tools & CRM helps marketers in optimizing their data-driven-decision-making process.

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The Ultimate Social Media Audit Guide: Free Template + Checklist

SocialPilot

We will walk you through the complete process and share a free social media audit template, checklist, tools, and examples. Here’s how you can establish benchmarks effectively: Gather your historical data – Collect your past data from social media platforms using their native analytics tools (e.g.,

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How to Build A Sales Process That Lands Deals Every Time

Salesforce Marketing Cloud

Research your ideal prospect Many companies create a buyer persona that outlines the demographics, psychographics (needs, wants, and behaviors), and communication preferences of their ideal prospect. There are many tools you can use to gather this information, but it’s best to start by collecting insights from your company’s CRM.

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