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How Marissa Lovell uses ConvertKit to grow her thriving local newsletter in Boise

ConvertKit

It was the perfect introduction to the voice behind one of Boise’s most popular local newsletters, From Boise. Marissa Lovell, creator of local newsletter From Boise. But running a successful (and profitable) local newsletter doesn’t require a huge budget or a crack media team—just an email platform and some good old-fashioned grit.

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Top Five Content Marketing Strategies for Technology Companies

KEO Marketing

Did you know that content marketing could help your technology company reach both current and prospective customers? Email is another popular marketing strategy for tech companies. Many tech marketers use email to thank visitors for subscribing to a newsletter. Use paid social media. Email and nurture prospects.

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Boost Your Lead Generation with Social Media (+13 Actionable Tips)

Mailmunch

Let’s delve deeper into how you can leverage social media for effective lead generation. . A lead is any person who indicates interest in a company’s product or service in some way, shape, or form. Are you going to utilize paid ads? Adding a link to your website helps tremendously. Add contact details.

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Simple Tips to Promote Your B2B Content

BOP Design

However, once a blog post or content piece is added to a website, it’s time to share it on social media. Make sure to share the B2B content marketing piece on all of your firm’s social media platforms. Send in an Email Newsletter. Part of your B2B content marketing strateg y should include an email marketing newsletter.

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How to Get More B2B Traffic and Leads with Effective and Relevant Content

Valasys

However, if done effectively, it might help your company outperform the competition and expand dramatically. Your audiences must be able to take action based on the leadership of your company, which begins with understanding your audience and their requirements. Assure Visibility for B2B Content via Paid Advertising.

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How To Drive Traffic To Your Website’s Landing Pages (2021 Guide)

Unbounce

Paid search ads. Paid search enables you to boost your advertisement to the top (or bottom) of search engine results pages (SERPs) to position your business as a leading solution to their problem. . This is what you’d see when you search Google: Those two results are paid ads, denoted by the little “Ad” text on the left.

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How to craft successful go-to-market (GTM) strategies for startups

Tomorrow People

When looking out for real-life examples of go-to-market strategies, you may find it tempting to mimic what successful established companies are currently doing. However, this is a mistake, as startups and mature companies have very different goals and priorities. Why do startup companies need go-to-market (GTM) strategies?