The Future of Marketing: 50 CMO Quotes On How Marketing Has Changed
Marketing Insider Group
JUNE 29, 2020
Media director at Coca-Cola, Barbara Sala said “We always communicated with our consumers during all of this phase,” she also added that Coca-Cola will “ adjust our spending to what really matters in a specific moment.”. Do we need to be very thoughtful about where we are spending? While other predictions , not so much.
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