Remove Ad Agencies Remove Conference Remove Ideal Customer Profiles Remove Privacy Protection
article thumbnail

Why we care about compliance in marketing

Martech

Search engines, social networks, tracking widgets and more have made it easy for even the most novice of two-bit marketing organizations to get the most direct form of customer insight — in the form of something akin to outright surveillance. Meanwhile, the United States has gotten into the privacy act (so to speak).

article thumbnail

Looking for clarity on CDPs: Monday’s Daily Brief

Martech

He was responding to my growing sense that how vendors or customers refer to solutions is getting more and more blurred. Raab says, reasonably enough, that the job of a CDP is to “combine all customer data into sharable profiles.” Its purpose is to serve as a platform for all voice, chat and digital customer service systems.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Ensure Your Business Looks Good Online

Webbiquity

Before the Internet, making a good first impression often meant face-to-face interactions at business meetings, conferences and lunches. To keep this from happening, companies like Reputation.com , provide ORM as well as Internet privacy protection to clients. A privacy policy can’t hurt either.

article thumbnail

Do you have a handle on your online reputation?

Biznology

I have spent years blogging forth everything I know about online brand promotion in the form of social media marketing and digital PR; now, I will be focusing primarily on online brand protection in the form of online reputation management and online privacy protection. Why not create LinkedIn, Twitter and About.me Do you care?