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Marketing to the 50+ crowd: A booming opportunity

Martech

My boomer colleague is part of an adaptable, active, tech-forward cohort who cannot be overlooked, largely because they also hold more than half of America’s wealth. Happy days Despite the proliferation of digital platforms, television remains a media cornerstone for broad swaths of the 50+ audience, followed by terrestrial radio.

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Focus on Content in B2B Marketing

Industrial Marketing Today

Instead of interrupting people with television ads, inbound marketers create videos that prospects want to see. Instead of buying print ads in trade journals, they create their own blog and build an active community around it. Privacy Policy | Site designed by AMAInteractive a div. Copyright © 2010 Tiecas, Inc.

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BMJ blogs " Blog Archive " Richard Smith: Get with Web 2.0 or become yesterday's person

Buzz Marketing for Technology

In the past he’s been the editor of the BMJ, chief executive of the BMJ Publishing Group and UnitedHealth Europe, a doctor of sorts, and a television doctor. What about an online equivalent of the House television show in which Internet users are given medical cases to solve/diagnose? Privacy policy |. John Sandars.

Web 2.0 100
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Facebook Ads Targeting: What Recent Changes to Facebook’s Ad Platform Mean for Your Ad and SEM Strategy

QuanticMind

With Facebook facing a lot of scrutiny over its mishandling of third-party data along with a need to comply with GDPR regulations, the company has started making changes to its privacy policies. After evaluating its data collection and privacy practices, Facebook has decided to eliminate third-party data from its ad targeting platform.

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Why Host a Blog on Your Corporate Website?

Online Marketing Institute

in journalism/advertising from the University of Texas at Arlington in 1993 and spent several years in traditional marketing (radio, television, and print) prior to venturing into all things "Web." 120 Broadway, 6th Floor, New York, NY 10271 | Legal Notices, Licensing, Reprints & Permissions | Privacy Policy.

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CCPA: What the California Privacy Regulation Means for Your Business

Zoominfo

Corporations must include a clickable link within their privacy policy that reads “Do not sell my data.” Internet or network activity data, such as IP addresses, browsing history, search history, and interactions with online sites or advertisements. Update your privacy policies to include new CCPA privacy rights.

Privacy 100
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What the Future Holds for B2B Social Media Marketing

Online Marketing Institute

That gap stayed true for a wide range of social media activities; 75% of B2B companies participated in Twitter (compared to 49% for B2C), 74% hosted a blog (compared to 55% for B2C), and 66% engaged in online discussions (compared to 43% of B2C companies). Carlos JingFow Looks like a pretty bright future dude. www.anonymize.it.tc