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10 Winning B2B Lead Generation Strategies for 2018

Leadspace

According to research from Forrester , 74% of firms say they want to become more “data-driven,” but only 29% say they’re good at connecting analytics to action. According to research from Forrester , 74% of firms say they want to become more “data-driven,” but only 29% say they’re good at connecting analytics to action.

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?What Is the Modern B2B Buying Process?

SnapApp

Research conducted by HubSpot made it clear that salespeople are no dummies. Considering that we also know from Forrester research that 74% of business buyers conduct more than half of their research online, and Demandbase research shows that 53% of B2B buyers admit to taking longer to make a purchase, this poses an interesting scenario. .

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7 Awesome B2B Facebook Pages

Hubspot

Most of the HubSpot blog readers found the examples eye-catching and inspiring, but many of the comments contained a similar yearning to see if these same concepts could be applied to B2B businesses. SalesForce has also integrated YouTube, Twitter, and Slideshare in order to share a wide variety of content with their fans. SalesForce.

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B2B SEO: How to Rank Your Business Website Higher in Search

Single Grain

In this way, you get high-quality inbound marketing leads, which in turn bring in more sales and higher revenue. . Here are some useful B2B SEO stats to whet your appetite: 55% of enterprise-level companies invest more than $20,000 per month in SEO. 70% of B2B search queries are made on smartphones. Reduces dependence on paid ads.

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B2B Content Marketing Statistics and What They Mean

ClearVoice

Forrester ) Millennials aren’t the interns anymore. B2B content acts as an introduction long before shaking hands with a new client. At a glance, there are no million click searches, no natural content funnel, and no magic conversion formula (“thanks for reading the blog, please sign a six figure contract” doesn’t exactly work.)

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B2B Category Creators Episode 6 Transcript

Metadata

Also very well known, but maybe you can give us a little bit of your background from HubSpot as well as the current company you’re with. I’m the founder and CEO of Metadata. I have together with me, Michel Feaster, Nick Mehta and Mike Volpe. Maybe we’ll start with Michel, because you’re first on the Zoom video.

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How to Tackle Real-Life Social Media Customer Service Obstacles

Hubspot

eMarketer research reveals that 46% of customers want to solve a problem when they're engaging with a brand on social media , and 39% are looking to give feedback about a product or service. It's understandable that Marketing is reticent to relinquish control of social media accounts outside their department.