How To Develop Buyer Personas: A Crash Course
Pam Didner
OCTOBER 22, 2022
The word “awesome” is more consumer-centric, yet a similar word, such as “superior,” is more appropriate for business professionals. Copywriters and web designers can take the high-level buyer persona and incorporate more details through AB testing to help agencies and freelancers to design creative concepts and write customer-centric copy.
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