2017 Eye-Tracking Viral Marketing Youtube 
Sprout Social
JANUARY 16, 2020
If you’re still itching for your business to “go viral,” we don’t blame you. This explains why so many businesses look toward viral marketing as an opportunity to catapult themselves into social media superstardom. The concept of viral marketing definitely deserves some revisiting as we enter a new decade. Good question!
Metadata
JULY 21, 2022
Limited conversion tracking: While platforms like Facebook give you instant access to insights, Twitter’s metrics are comparatively lacking. YouTube is the world’s second-largest search engine and its third-most visited website. Large audience: A bigger audience means more eyes. This merits the involvement of company leadership.
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Martech Advisor
DECEMBER 19, 2019
There are a few social media campaigns that go viral and make a real impact on society. Example : For the 2017 Frappuccino Happy Hour, Starbucks created multiple Snapchat Lenses that were available exclusively at Starbucks stores. Themed as Living with Lag, the campaign video has amassed over 6 million YouTube views so far.
Sprout Social
JANUARY 9, 2017
However, with the ever-changing Facebook algorithm, it’s difficult to get your organic posts in front of all your viewers’ eyes. Instead, track your total reach, likes, comments and engagements with Sprout Social’s Facebook management tools. Using a Google Plus management tool can help you track your most important network data.
Referral Rock
NOVEMBER 21, 2019
Every month there seems to be a new viral video or meme. If you’re a marketer, I’m sure you’ve dreamed of working on a piece of viral content. But what makes a piece of content a viral marketing hit? What’s Viral Marketing? Why viral marketing is worth the risk.
Hubspot
APRIL 1, 2018
My eyes are still wet while writing this blurb. The Always brand hit a home run with this advertisement, not because it went viral after the commercial ran in the 2015 Super Bowl, but because it was a groundbreaking message that hundreds of millions of people repeated long after the campaign was over. Always: #LikeaGirl. The Lesson.
Hubspot
JANUARY 13, 2020
Since TikTok launched in 2017 , marketers have been trying to wrap their minds around the odd-ball video platform. This is an excellent example of how a brand can leverage a number of influencers and an interesting holiday theme to create a viral campaign that could touch many different audiences at once.
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