Buzz Marketing for Technology

NOVEMBER 6, 2017

Better yet, what if we could be the leading consulting firm on the rule and how to implement it? Web presence: Ahead of the game In advance of the April 6th announcement, we developed a classic microsite , and built it out with thought leadership, media placements, and videos , all of which were keyword-optimized. Program execution.

Webcast 58

Webcast Microsite Thought Leadership Work Management 58

Content Standard

DECEMBER 11, 2015

They understand the value of storytelling—retail brands come up with some of the most emotional commercials out there—but they struggle to understand how to connect a content-driven microsite to product pages and attribute that progression to content ROI. Where will this extra cash come from? The company will decrease TV spend to 50 percent.

ROI 40

ROI Paid Search Agency Companies Budget Programs 40

Content Standard

DECEMBER 11, 2015

They understand the value of storytelling—retail brands come up with some of the most emotional commercials out there—but they struggle to understand how to connect a content-driven microsite to product pages and attribute that progression to content ROI. Where will this extra cash come from? The company will decrease TV spend to 50 percent.

Paid Search Agency 40

Paid Search Agency ROI Companies Budget Programs 40

Hubspot

FEBRUARY 15, 2017

They span a wide array of industries and verticals, recognizing exemplary work on limited budget campaigns, to thought leadership, to lead generation programs. It was the 2016 winner of the "Best Limited Budget Campaign" category. It was the 2016 winner of the "Marketing Campaign of the Year SME" category.

Paid Search Agency 71

Paid Search Agency Paid Content Advertising Agencies Budget Programs 71

SnapApp

APRIL 13, 2017

These campaigns have been so popular and successful that Forbes listed interactive content as a top 3 must-do for B2B marketers in 2016. You’ll notice that much of their content also includes a call-to-action asking viewers to fill out a form – turning this interactive content into a series of lead-generation machines. .

Examples 48

Examples Microsite Marketing Management B2B 48

SnapApp

JULY 24, 2017

These campaigns have been so popular and successful that Forbes listed interactive content as a top 3 must-do for B2B marketers in 2016. You’ll notice that much of their content also includes a call-to-action asking viewers to fill out a form – turning this interactive content into a series of lead-generation machines. .

Sales Management 59

Sales Management Top of Funnel Examples Marketing Management 59

LEADership

MAY 20, 2016

44% build microsites. Get feedback from your customers, review your lead generation devices, optimize your customer journeys, and try to strike the right balance between selling, informing, and entertaining your audience. 93% of B2B content marketers use social media (other than blogs). 80% use eNewsletters. 74% post videos.

B2B Marketing 67

B2B Marketing Planning SWOT B2B 67