2016 Companies ROI Stats 
Webbiquity
APRIL 10, 2018
Company leadership expects measurable results. Here are half a dozen insights from 27 B2B marketing stats facts compiled from recent studies, plus one key conclusion no B2B marketer will want to miss. 58% of buyers said their decision process was longer in 2017 than in 2016; just 10% said purchase time decreased. HubSpot ).
Hubspot
JUNE 15, 2020
Even back in 2016, when slightly less people had smartphones , most of the consumer population would disregard or delete emails that weren't mobile optimized. To help you recognize why you need to optimize your email strategy for mobile, I've put together this list of essential email marketing stats that you should keep in mind.
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Act-On
NOVEMBER 7, 2023
Here’s another stat for you, just to back up these assertions: According to Curata’s 2016 Content Marketing Staffing and Tactics Study , only 21% ― about one in five ― content marketers have a specific process in place to optimize their content reuse and repurposing. Re-using your content = improved ROI! But don’t despair!
Webbiquity
JANUARY 19, 2016
ROI is still tough to measure. All 100 of the top global brands maintain at least one company YouTube channel, and more than half (27 of 50) of CEOs in top global companies have appeared in a company video. ” Read more about those findings and more in the almost four dozen superb social media stats and facts below.
Hubspot
MARCH 19, 2019
In fact, email generates $38 for every $1 spent , which is an astounding 3,800% ROI, making it one of the most effective options available. Email marketing stats. 83 percent of B2B companies use e-newsletters as part of their content marketing program. >59% of marketers say email is their biggest source of ROI.
Sales Engine
OCTOBER 2, 2015
For many companies, the pressure to hit Q4 numbers is so high they aren't even thinking about 2016 quotas yet. If the sales team has a cycle time of 90 days from opportunity create date to close, then they'd better be getting leads from marketing TODAY to impact Q1 of 2016. But what about the B2B marketer?
BenchmarkONE
OCTOBER 22, 2018
In bigger corporate settings (and even some frustrating small ones, when they’re run by micro-managers), it can be difficult – if not frustratingly impossible – to get company buy-in from management for major systems overhauls. Companies that grow using marketing automation increase their sales by 32 percent. But does your boss?
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