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9 Promising FinTech Startups You Should be Watching

Envy

Est. 2014, Tel Aviv Twitter: @Secured_Touch. It then blocks suspicious activity or sends alerts about fraud and suspicious activity. Est. 2014, Dublin Twitter: @aidtechnology. Est. 2014, London Twitter: @AimBrainHQ. Clients include cloud service providers, FinTech organizations and P2P banks, for now. SecuredTouch.

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There’s a new B2B mandate

Canadian Marketing Association

According to Forrester Consulting (2014): Almost half (49%) of B2B buyers prefer making work-related purchases on B2C websites. Everything is evolving to P2P, largely fed by social media. Note: CMA Members can download a free copy of CMA's newest paper, P2P Marketing: The New B2B Mandate, off the CMA website.

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CMO Spotlight: Jonathan Becher, SAP—TEAMS Work for PEOPLE and deliver EXPERIENCES

LEADership

It’s still anybody’s guess about who will take the cup this year. A fitting choice for our Spotlight feature in the midst of World Cup Soccer 2014. ’ You can sum up the change as moving from B2B to P2P—people to people,” Becher says. What changes will you seek to implement in the next half of 2014?

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Once a unicorn, always a unicorn: Flock Freight’s Bob Wolfley on disruptive innovation, creativity and social careers

Sprout Social

View this post on Instagram A post shared by The Traveling Unicorn (@thetravelingunicorn) In 2014, Wolfley joined MeUndies as a customer experience specialist where he talked to strangers about their underwear, a catalyst to launching his formal social career. They have challenges, interests and hobbies most people don’t know about.