KoMarketing Associates

SEPTEMBER 16, 2014

In order for marketers to get a piece of this revenue, it’s important to start advertising with your regular PPC provider, like Google Adwords. According to eMarketer , global smartphone use is increasing 25% just in 2014, which will surpass 50% total smartphone penetration around the world.

Mobile Marketing 120

Mobile Marketing Marketing Mix B2B Marketing Optimization 120

ClearVoice

SEPTEMBER 4, 2020

eMarketer ). eMarketer ). eMarketer ). eMarketer ). eMarketer ). eMarketer ). The number of articles published with 3,000+ words in length has more than doubled from 2014 to 2019 in major industries. Content marketing statistics for SEO. 93 percent of online experiences begin with a search.

Statistics 111

Statistics Emarketing Content Marketing Paid Search Agency 111

Webbiquity

JUNE 23, 2015

And in PPC search ads, 86% of all ad impressions accrue to the top four spots. Integrating PPC and organic SEO efforts results on average in a 25% increase in clicks and a 27% increase in profits over isolated or disconnected efforts. eMarketer ). In PPC search ads, 86% of all ad impressions accrue to the top four spots.

Paid Content 100

Paid Content Stats Paid Search Agency Search Marketing 100

KoMarketing Associates

OCTOBER 20, 2015

eMarketer forecasts that during 2016 mobile ad spend will top 100 billion worldwide, which translates to 51% of all projected digital ad expenditures. Wordstream reveals that people in 2014 spent more time on apps than on desktop computers. How Can We Best Utilize Mobile Advertising in the B2B Space? It’s Not Just Google AdWords.

Mobile Advertising 120

Mobile Advertising Mobile Marketing Paid Search Agency Advertisements 120

QuanticMind

NOVEMBER 16, 2016

Thanks to the proliferation of the largest digital channel by ad spend – pay-per-click (PPC) advertising – as well as programmatic advertising and data-driven targeting, marketing teams are finding new and creative ways to reach audiences with the right balance of precision and scale. Trend 2: Consumers are in charge. Intent is king.

Advertisements 40

Advertisements Advertising Trends Marketing Budget 40

Webbiquity

OCTOBER 16, 2012

eMarketer ). 83% use Facebook and 53% are on Twitter, though that gap is expected to narrow by 2014 due to rapid growth in Twitter use. eMarketer ). eMarketer ). eMarketer ). Internet users and represent the majority of Americans’ time online. MediaPost ). MediaPost ). Internet users. Business2Community ).

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

NuSpark Consulting

MARCH 1, 2016

In 2014, Ifbyphone conducted a Marketing Measurement Report that showed social media as one of the top three preferred channels for marketers for mid-to-bottom funnel lead conversion (right up there with email marketing and SEO/PPC—see the chart below). However, creating and delivering social content is a big challenge for many B2Bs.

Top of Funnel 100

Top of Funnel Leads Lead Marketing Qualified Leads 100