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2013 in Review: Top Content Marketing Assets & Initiatives for the New Year

KoMarketing Associates

2013 was a successful year for KoMarketing. The beginning of 2013 saw us performing significant program work for clients in Europe. The beginning of 2013 saw us performing significant program work for clients in Europe. All of our clients and prospects know the importance content plays in our B2B online marketing initiatives.

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Our Favorite Online Marketing Posts of 2013

KoMarketing Associates

It’s hard to believe that 2013 is coming to a close. After all, it’s been a crazy year of updates from both search engines and social networks, and 2014 promises to bring more of the same. Ryan Young (Content Marketing Strategist). What is Content? Learn from 40+ Definitions – Lee Odden, TopRank.

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2013 New Year’s Resolutions for the B2B Marketing Department

NuSpark Consulting

It’s that time of year; a time to reflect, assess, and think about what can be optimized for inbound marketing in 2013. . Internet marketers are under more pressure than ever to deliver high quality leads to the sales folks. That, coupled with the continued role of social media, remains a challenge to most. .

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5 Action Items from #SMX Advanced 2013

KoMarketing Associates

From authorship to technical SEO to paid social tactics, the conference covered all aspects of search. Along with attending many of the sessions, I also spoke on a panel, “Top Social Tactics for Search Marketers.” While many search marketers focus on content, link building, social, etc.,

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Long Tail Keywords in SEO: How to Grow Traffic From Niche Searches

seo.co

Long tail keywords play a critical role in both paid and organic online search. For website content, like interior pages and blog posts, long tail keywords offer the opportunity to give users more specific content based on what they are searching for. What Are Long-Tail Keywords?

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SEO beyond Search Engine Optimization: Convergence with Content Strategy & Towards a Holistic Strengthening of Digital Capability

Valasys

The best practices in Search Engine Optimization have evolved over the years to coalesce the ever-evolving research methodologies of the B2B prospects. With the start of mid-2010, SEO & content strategists started working in conjunction , to complement each other. Before that, the role of content was viewed as secondary.

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5 Top Performance Marketing Agencies Celebrating 10+ Years

Directive Agency

There are a ton of marketing agencies out there claiming they can do it all. This article dives into the must-have qualities of a top-notch performance marketing agency that have been around for 10+ years. What are Performance Marketing Agencies? But let’s be real: doing everything often means excelling at nothing.