Sprout Social
MAY 10, 2019
When YouTube first arrived in 2005, few likely had any idea how valuable it would become. By 2010, YouTube was generating more than two billion views each day. As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. 1. There are 1.9
Hubspot
JULY 22, 2019
In 2018, research conducted by the Leichtman Research Group found that 78% of households still watch traditional satellite or cable TV. Traditional TV viewing has dropped dramatically since 2012 , particularly among 18-24 year olds. For example, YouTube TV increased its viewership by more than 10X between 2010 and 2017.
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Rain: The Growth Agency
FEBRUARY 26, 2018
Since 2012, about 6 million households have cut the cord to cable and satellite TV. The trend to focus on is not cord cutting but on potential growth in “skinny bundles” – Sling, Hulu TV, DirecTV Now, PlayStation Vue, and YouTube TV. That means that less than 2% of households have truly cut the cord for live TV since 2012.
Contently
DECEMBER 8, 2016
Ratings dropped 15 percent from London 2012. Some, sans cable subscriptions, simply tuned out. Why watch the Academy Awards and deal with a bombardment of ads when you can fire up Netflix and watch the highlights later on YouTube? It happened at the Rio Olympics. Many millennials migrated to online streaming.
Hubspot
FEBRUARY 3, 2012
In 2012, marketing is publishing, so let's learn how to be a great publisher in an industry under constant disruption. Salar Kamangar, CEO of YouTube, believes that we are in a third wave of media. The second wave was cable networks. The Third Wave of Media. ” Niche AND Quality.
Hubspot
FEBRUARY 12, 2019
In 2005, when I was 10 years old, a kid from my neighborhood was bear hugging a fallen tree trunk that bridged across our creek and yelled, “I better not see this on YouTube!”. That was the first time I’d ever heard of YouTube. YouTube has experienced explosive growth since it was founded in an office garage in 2005.
Hubspot
MAY 29, 2014
This year, Meeker talked about messaging, mobile, phone books, Pinterest, Yelp, Yammer, YouTube, and more. 4) Internet use was up 9% in 2013 compared to 11% in 2012. If you doubted the power of video, look no further than YouTube. Consider the following: many of the top YouTube channel stars were not household name celebrities.
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