Content Marketing Institute

DECEMBER 5, 2017

“Banks are often perceived as boring , but as far as content goes, you can help differentiate yourself by taking a calculated risk to show what your brand does,” says Oxford. Creating educational #content can differentiate your brand, says @johnoxford1. Click To Tweet. We can also email it out to our customer base,” he says.

Class 103

Class Digital Asset Management Education Webinar Metrics 103

Hubspot

DECEMBER 17, 2012

And let me tell you: The year 2012 brought us some of the most exciting and memorable marketing campaigns. With the Olympics and the presidential election under our belts, 2012 was undoubtedly an exciting year for news, and a lot of that excitement spilled over into campaigns in the marketing industry. Impressive! Bad timing, eh?

Campaigns 28

Campaigns Work Management Marketing Management Planning 28

Martech

MARCH 15, 2022

Brand strategy is built on a platform of differentiation, where a company can use its value prop to create competitive advantages and satisfy customer needs. It may not be as easy to quantify, but it’s too easy for analytical CEOs to dismiss the qualitative work involved in branding. It’s a different skill set.

Ad Building 145

Ad Building Brand Identity Branding Marketing & Strategy 145

Salesforce Marketing Cloud

NOVEMBER 16, 2021

What are some examples of a customer-focused organization? The company launched in 2011, receiving a major boost in 2012 when a YouTube video starring co-founder Michael Dubin went viral. For example, you may believe focusing on a product’s high-tech specifications is the best way for a sales representative to seal a deal.

Marketing AI 98

Marketing AI Tips Marketing & Strategy Customer Satisfaction 98

SnapApp

FEBRUARY 24, 2017

One of the keys to content marketing success is differentiation. You need to differentiate yourself, and find a more effective way to engage your readers. Sounds great, but let's see some examples of interactive storytelling in aciton to get a better understanding of it's potential. . Examples of Interactive Storytelling.

Storytelling 83

Storytelling Marketing Budget Examples Stats 83

Single Grain

JULY 17, 2019

This is the logo for the 2012 London Olympics, which caused so much confusion and disgust that 48,000 Brits signed a petition to have it redone. 5 Examples of Successful Business Rebrands. Nintendo is a great example of rebranding after shifting focus. A great example of this concept in action is CVS.

Examples 92

Examples Business Cable Paid Search Agency 92

ViewPoint

MAY 2, 2012

Paul believes the “big four” social media sites—Facebook, Twitter, LinkedIn and YouTube—will continue to cement their positions at the top of the social media world as they continue to grow at the expense of smaller operations. Strategically, what are you trying to accomplish by being on Facebook?’—they

Social Media 120

Social Media BtoB Media Inbound Marketing 120