channel 2011 Facebook Marketo Media 
Everything Technology Marketing
FEBRUARY 19, 2011
One of my recent posts (“ The Top-10 B2B Marketing Trends for 2011 ”) received a lot of great comments. The number one marketing trend for 2011, according to the 17,000 member B2B technology marketing group on LinkedIn, is the increasing integration of social media with traditional marketing tactics to drive qualified leads.
Adobe Experience Cloud Blog
MARCH 6, 2017
Voice-recognition, like Apple’s Siri or Amazon’s Alexa, and image recognition in our Facebook and Google accounts are just two mainstream applications that leverage artificial intelligence (AI)—one of the newest technologies gaining widespread momentum today. Find the nearest sushi restaurant.”.
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The Effective Marketer
MAY 9, 2011
Besides the rise of social media as marketing channel, the emergence of marketing technology, more specifically Marketing Automation systems, in which you can configure the automated distribution of content to customers and prospects has been changing the way marketers see and create conent. What used to be clear roles (i.e.
Adobe Experience Cloud Blog
JANUARY 19, 2012
by Maria Pergolino Have you ever stopped to think which segment of marketers hold the bag on marketing effectiveness when it comes to social media? A study by Accenture found that while B2Bs lag in integrating social media into marketing plans, they are realizing the value of social media use. Facebook 74%. LinkedIn 72%.
chiefmartech
JUNE 20, 2016
billion in 2011 — and one of the largest in the history of the digital age (we’ll graciously look past that whole AOL acquiring TimeWarner fiasco ). LinkedIn has become a powerful distribution channel for content marketing — and a source of thought leadership on this subject too. Actually, yes.
Adobe Experience Cloud Blog
MARCH 31, 2011
by Maria Pergolino Today’s digital marketplace offers B2B marketing professionals a plethora of tools and channels to distribute messages. Use Social Media for extended reach – Sites such as Facebook, Twitter and LinkedIn are great outlets for extending your carefully-crafted public relations’ messages.
Adobe Experience Cloud Blog
JANUARY 12, 2012
Consider this statistic from a recent study by comScore : In August 2011, more than 72.2 Check out these facts about mobile and how the channel can work for your B2B marketing: Almost 40 million U.S. mobile users (more than half of the mobile social media audience) access social media sites almost every day.
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