The ROI Guy

APRIL 14, 2010

Both Forrester Research and Gartner independently released IT spending forecasts for the remainder of 2010, and both have adjusted their targets higher for the year. Gartner has accelerated its forecasts for 2010 spending increases from 3% to more than 5.3%, with worldwide IT spending is expected to reach $3.4 trillion in 2009).

Spending 40

Spending Forrester Gartner Lock-In 40

Online Marketing Institute

NOVEMBER 1, 2010

This blog draws on the heritage of my Forrester research. Disclaimer The views expressed on this blog are mine alone and do not necessarily reflect the views of my employer, Xerox Global Services, nor those of my former one, Forrester Research. I will delete spam, off-topic, or inappropriate comments, but all others are welcome.

Marketing Mix 40

Marketing Mix Tactics Work Management Marketing Management 40

The ROI Guy

MAY 12, 2010

SearchCIO's latest survey on IT budgets and spending priorities confirms reports from Forrester, Gartner and other analysts, that the IT spending recovery in 2010 is upon us. Budgets that were once considered locked down are opening dramatically. If not, you may be left out of this recovery cycle.

Allocation 40

Allocation Vendors Budget Programs Lock-In 40

Adobe Experience Cloud Blog

APRIL 8, 2014

1990s – 2010: Marketing shifts again to developing and managing customer relationships. Nearly half of the online adults globally are always addressable, and they expect marketers to meet their specific needs — always and everywhere — according to Forrester’s 2013 Interactive Marketing Predictions report. Too see why, read on….

Enterprise Management 48

Enterprise Management Work Management Marketing Management Paid Search Agency 48