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How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

Blogging for Content This is the scenario where you are writing a blog with considerable emphasis on search optimization, attempting to drive traffic to the blog via strategic content creation and keyword inclusion. Funneling traffic from the blog to some other Web destination (typically a corporate site or lead form) is the prime objective.

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The Top 3 Priorities for 2010 Marketing Budgets

Online Marketing Institute

Based on my own anecdotal research, natural search typically drives at least 40% and average more than half of all unpaid traffic to b2b websites. There are lots of excellent articles on SEO that provide guidance and tips. You can’t afford not to be part of that conversation. Buyers won’t buy from you if they can’t find you.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

There’s a First Time for Everything New research (pdf) by my clients at Compendium Blogware show that for more than two-thirds of corporate blogs, new visitors comprise more than 80% of total blog traffic. then you have a much better chance that they’ll return or sign up for your RSS feed, email newsletter or other call to action.

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Are You Creating Irresistible Offers with Your Email Marketing?

Industrial Marketing Today

Marketing gurus tend to talk about opt-in pages, sign up forms, calls to action and interactive squeeze pages to boost your click through and conversion rates. Handy tips about what? Handy tips about what? Which problem will your tips solve for your reader? What is it? An irresistible incentive has to be specific.

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17 Questions On How To Build A Content Marketing Strategy [Q&A]

Marketing Insider Group

Using a sub-domain of your corporate site can deliver search traffic from day one. Do you have any tips or growth hacks on the types of content that we should look to create? Another tip I learned is to look at your email outbox. So I suggest having a really open and honest conversation with your brand and legal team.

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4 Tips for B2B Marketing on Facebook

Online Marketing Institute

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5 Rules of Website Redesign for Engaging Engineers and Industrial.

Industrial Marketing Today

How do you engage engineers and technical buyers on your website and build deeper relationships and achieve higher conversion rates? It will help to drive more traffic to your site where you could build a deeper relationship with them.

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