article thumbnail

How Social Media Drives Better Email Results

Marketing Insider Group

Another reason these 2 tactics are complimentary is that email can produce additional followers for your company’s social channels or newsletters through “Follow Us” functionality and subscriptions. by Michael Brenner, July 6, 2010 Related Posts: Need to Drive Leads? by Michael Brenner, July 6, 2010 Related Posts: Need to Drive Leads?

article thumbnail

Marketing Leads: Quality Vs. Quantity

Marketing Insider Group

kenny madden Aug 13 2010 Michael, Great post. Happy to connect kenny@spiceworks.com Michael Brenner Aug 14 2010 Hi Kenny, thanks for your comments. Michael Brenner Aug 14 2010 Thanks Christopher, service level agreements are exactly what is needed between sales and marketing. Here is something I put together on the topic.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How the most successful B2B startups came up with their original idea

Lenny's Newsletter

Welcome to this month’s ✨ free edition ✨ of Lenny’s Newsletter. The founder of CRED, Kunal Shah , has a great framework for evaluating potential new solutions, called Delta-4: What would a customer rate the existing solution on a scale of 1 to 10? What would they rate your solution?

article thumbnail

26 A/B Testing Examples to Inspire Your Next Test

Convert

There are examples of A/B testing in marketing that turned out successful and helped businesses increase their conversion rates. These examples can be a springboard for your own conversion rate optimization journey — something to trigger a train of thoughts that’ll lead you closer to your winning hypothesis.

article thumbnail

40 Top Heatmap and Session Replay Tools Reviewed: The Most Comprehensive Comparison Guide

Convert

If, for example, you want to boost newsletter signups, triggering a pop-up when users scroll to the interactive slides will make the most sense. Since you shouldn’t have to burn hours of your time exploring those strengths and weaknesses to find which suits your use case best, we’ve done it for you. Imagine aggregating this data.

article thumbnail

Paddleboarding and Business :: A Tale of Perseverance

GreenRope

Again and again, until my quads burned and my frustration level with not being able to stand drove me to the brink of giving up. I was doing consulting and working on building software that made it easy for people to design, send, and track email newsletters. Does a high read rate indicate anything to your marketing team?

article thumbnail

Paddleboarding and Business :: A Tale of Perseverance

GreenRope

Again and again, until my quads burned and my frustration level with not being able to stand drove me to the brink of giving up. I was doing consulting and working on building software that made it easy for people to design, send, and track email newsletters. Does a high read rate indicate anything to your marketing team?