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B2B Marketing Stats from HubSpot’s Marketing Data Box

Webbiquity

HubSpot last week released the Marketing Data Box , a 3.4 Not surprisingly, offline tactics (trade shows in particular) are viewed as costly by B2B marketers on a cost-per-lead basis, while online tactics are seen as more cost-effective. As of December 2010, almost a third (31%) of U.S. Slide 35: Nearly one-third of U.S.

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B2B Lead Generation Using a Business Blog

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

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3 Marketing Lessons From Charles Darwin

Hubspot

Survival of the fittest applies in business as it does in nature, and in today’s corporate environment, the evolution of buyer behavior is causing the need for both B2B and B2C companies to adapt. This presentation contains dozens more stats that illustrate this shift: It's Time to Transform Your Marketing. Marketing Evolution.

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50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Webbiquity

You’ll find the answers to these questions and many more here in 50 of the best Twitter tools, posts, how-to guides and rants of 2010 so far. Twitter Facts, Figures & Stats. The Truth About the Average Twitter User [STATS] by Mashable. The Ultimate List: 100+ Twitter Statistics by HubSpot. ** 5 Stars.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

Although social media has been the hottest topic in marketing this year, what other tactics are critical to adopt, maintain or expand? Discover the answers to all of these questions and more here in more than 40 of the best resources for social media and marketing stats, facts and research of the past year. 40 percent of U.S.

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55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Social Media Tips, Tactics and Techniques.

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The Strategic Guide to Enterprise Content Marketing (with Examples)

Marketing Insider Group

Yet the very tactic that entrepreneurs have used to snatch away some of these companies’ business—content marketing—can work just as well for legacy enterprises as it does for startups. As for digital display ads, statistics tell a “horrifying” story, as Carly Stec points out in her HubSpot article. Salesforce. Progressive.