WebMarketCentral

APRIL 2, 2009

If you're inside an organization on the hiring side, here's how a social media consultant can help your firm. Content production—content in the form of blog posts, white papers, reports, video, presentations, podcasts and images is a major component of social media marketing. Social Tagging.

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Social Media Consulting Social Marketing Media 20

Convince & Convert

APRIL 28, 2010

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Look to Yelp and Forums When you get beyond social networks, the heaviest concentration of influential impressions is on ratings and reviews sites (32%), followed by discussion boards/forums at 29%. population.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

SEPTEMBER 14, 2010

He is advocating a messaging matrix that in fact changes the communication method and modality based on customer behavior across the social spectrum. Are you suggesting that any use of software or databases to help organize and scale your social outreach is invalid? And of course product improvement ideas are important.

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Social Media Work Management Marketing Management Media 124

Convince & Convert

SEPTEMBER 21, 2010

Social media is hard False. And that’s only because of the alphabet soup of social networks, lifestreams, sharing sites, etc. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. “Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.&#

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Social Media Media Webinar Metrics Paid Search Agency 152

WebMarketCentral

MARCH 24, 2009

MarketingSherpa's 2009 Social Media & PR Benchmark Guide (PDF) provides a wealth of useful statistics and guidance. If you parse that, it matches up pretty closely to the 4 C's model of social media marketing.) Here's some research on how to do that. technologies." technologies." (If

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Social Media Paid Content Paid Search Agency Web 2.0 20

Convince & Convert

MAY 25, 2010

Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. will range from 11% (the relatively mature email marketing), to 34% (social media). All rights reserved.

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Paid Search Agency Online Marketing Advertising Agencies Ads 124

Convince & Convert

FEBRUARY 23, 2010

One company I know of discovered that after two or three months of customer-retention-focused outreach answering questions and resolving issues via social media, their brand's negative sentiment was increasing in the monitoring tool. An interesting little related aside. All rights reserved.

Social Media 118

Social Media Webinar Metrics Media Marketing & Strategy 118

Webbiquity

JULY 26, 2010

SazBean ( Social Network Analytics Measurement Social Media ). Why Digital Media Outreach Shouldn’t Be Ignored , April 28, 2010. Measuring Outcomes in B2B Social Media – It’s Time to Start , May 9, 2010. Follow the Lead ( Gatekeeper Cold Calling Sales Social ). Blog as hub, site as spoke , June 23, 2009.

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B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convince & Convert

AUGUST 10, 2010

JB : In addition to influencer outreach, how can companies engage in influence mining for customer service? Where I see influence mining as being a more practical application is in outreach. To keep the system from being gamed, it doesn’t work like that. Should companies treat customers differently? All rights reserved.

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Paid Content CRM Paid Search Agency Social Media 135

Convince & Convert

APRIL 13, 2010

You've got to take the time to tailor what to say, how to say it and when to follow-up…this works in sales, with media outreach and new business proposals. Tons of applicability for social networking. In the same vain, there is no one magic approach that will work for everyone. link] jaybaer Brilliant!

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Social Media Media Webinar Metrics Paid Search Agency 113

Webbiquity

OCTOBER 5, 2010

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Although fewer Americans use Twitter than Facebook, Twitter users “are far more likely to follow Brands/ Companies than social networkers in general.

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Twitter Stats Tools Tips 100

Convince & Convert

AUGUST 18, 2010

It helps educate its members, not every person practicing “PR&# is actually a member or even knows the PRSA code of ethics, so the outreach has to go above and beyond membership to help improve the situation. I especially like your last point — if social media has changed anything, it's changed the definition of influence.

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PR Social Media Paid Content Media 162

Convince & Convert

JULY 22, 2010

Let’s look at a few examples of companies that have done this successfully: Yelp’s Elite Squad: Yelp operates a social networking, user review, and local search website for members to post reviews and get user feedback on local businesses and restaurants.

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Social Media Media Paid Search Agency Webinar Metrics 130

Single Grain

MARCH 14, 2022

You can (or should) find customer testimonials and reviews on the company website, on their social networks, on Google (when doing a search for the agency) and review sites like Clutch or G2. It was established in 2009, and since then has been helping clients from Bittrex to Amazon grow their online presence and reap higher ROAS.

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Advertising Agencies Paid Search Agency Communities Work Management 52

Convince & Convert

JULY 13, 2010

Oh, and for those that think that “blogger outreach” counts as social exposure for your staff, don’t kid yourself. Don’t cheat them of that opportunity. (Oh, It’s a big world out there.) Limits the Opportunity for Our Industry: In case you missed it, we’re not the only group chasing this particular “golden goose.” All rights reserved.

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Social Media Media PR Webinar Metrics 140

Convince & Convert

AUGUST 4, 2010

In my world, marketing and customer service go hand in hand – the moving industry gets a pretty bad rap, so a lot of my social media outreach is directed around advice and customer service issues. 2) Kara is right, social media is still relatively new. That’s step 1. All rights reserved.

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Social Media Media Webinar Metrics Marketing & Strategy 132

Webbiquity

APRIL 27, 2021

According to Google Trends, search interest in social media marketing took off in late 2008 / early 2009. Many brands struggled with social media early on. Blog posts started appearing with titles like “How to Sell Your Executive Team on Social Media Marketing,” and “Why Your CEO Should be on Social Media.”

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Social Media Social Marketing B2B Marketing Media 361

Webbiquity

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. Which social networking site is used by 92% of senior marketing executives? While 28% of U.S.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Convince & Convert

APRIL 22, 2010

We’d all be much better off if we stopped lumping everything under the social media, and instead focused more on the SPECIFIC outcomes that socialization of business can produce. 5 Primary Ways to Use Social Media If you’re focused primarily on prospective customers and building awareness there are two options: 1.

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Social Media Paid Content Media Advertising Agencies 130

Single Grain

MARCH 7, 2022

With the launch of Bitcoin in 2009, the decentralized cryptocurrency market powered by blockchain gained massive success. Year Founded: 2009. Crypto Social Media Marketing. The cryptocurrency market is booming. The company is named one of the top crypto marketing agencies by BTC Peers with a strict ROI focus. Budget: $10,000+.

Advertising Agencies 52

Advertising Agencies PR Paid Search Agency Ad Agencies 52

Convince & Convert

JULY 9, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

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Personalization Paid Search Agency Transparency PR 123

Convince & Convert

SEPTEMBER 23, 2010

Succeeding on the social Web requires daily participation. Whether it’s brand reputation management, PR and influencer outreach, customer service and social CRM, interacting with fans on a brand community, or just creating content that builds thought leadership – it all takes time. All rights reserved.

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Social Media Media Paid Content Webinar Metrics 149

Convince & Convert

SEPTEMBER 20, 2010

So called social media marketers are lured by the instant spread of their business using social networks and hence they ignore the basics! link] Allen – Personalbrander Social Media Marketing has become one of the essential marketing channel to business of any kind!

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Social Media Media Webinar Metrics Marketing & Strategy 161