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How to Start Using Video for Business

Webbiquity

Video marketing started getting big back in 2009 and had really taken off by 2017. Tasty became famous with its great short recipe clips that went viral. If you make your customers feel important and well taken care of, they will reward you with brand loyalty. TD banks is a great example of how to reward its customers’ loyalty.

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Gamification for B2B Marketers: Pandemic-Style

Heinz Marketing

“These organizations are attracted by gamification’s ability to raise engagement and loyalty, measured in time, on-site, repeat visits, and viral distribution by an average of 30%. .” Apart from engagement, gamification’s revenue effects are also impressive.

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Video Storytelling: How to Drive Connection Through Narrative

Vidyard

Narrated by Colin Kaepernick—the headline-making NFL player who protested police brutality by taking a knee during the national anthem the previous season—the ad became a viral sensation. Fear leads to loyalty. Anger leads to virality. AdAge has even named it the most viral ad of all time. Sadness leads to giving.

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Are You Ready for Content Marketing in 2018? 60+ Predictions

Content Marketing Institute

Virality and reach will become less important, and marketers will instead focus on better segmenting and targeting capabilities, enhanced with the help of AI. Identity Matters: How Content Strategists Build Trust and Loyalty. Expect to see more diversification of #content formats, says @amandatodo. Predictions2018 Click To Tweet.

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Video Storytelling: How to Drive Connection Through Narrative

Vidyard

Narrated by Colin Kaepernick—the headline-making NFL player who protested police brutality by taking a knee during the national anthem the previous season—the ad became a viral sensation. Learn From the Pros Google released their “Parisian Love” video all the way back in 2009, but it remains just as creative today.

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How to Recession-Proof Your Content Marketing Strategy

ClearVoice

Brands you use every day, like Groupon, WhatsApp, and Uber incredibly got their start during the Great Recession of 2008-2009. Thanks to a couple of viral videos, the account now enjoys 4.9 Focus your attention on customer experience and behavior to deliver targeted, personalized messaging that increases customer trust and loyalty.

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Measuring the Value Social Marketing and Media

Vision Edge Marketing

These social media are comprised primarily of Internet-based tools for sharing and discussing information such as viral videos, blogs, online reviews, etc. billion in 2009. For example possible objectives could include increasing customer trial, improving brand advocacy/customer loyalty or increasing share of preference.