article thumbnail

WordPress Plugins for Marketers

The Effective Marketer

This entry was posted on Tuesday, February 22nd, 2011 at 9:05 am and is filed under Content Marketing , Online Marketing , Social Media. 2 Responses to WordPress Plugins for Marketers WordPress Plugins for Marketers « The Effective Marketer | WpMash - WordPress News says: February 23, 2011 at 5:42 pm [.]

Planning 100
article thumbnail

Suit over Gartner's Magic Quadrant Big Marketing Ploy

The Effective Marketer

I see as a great opportunity to market themselves and when talking to CIOs and decision makers that bring up Gartner’s MQ, they can simply point them to the result of the lawsuit and say “listen, as much as you like Gartner’s Magic Quadrant, it is pure fabrication based only on their opinion. No hard facts.

Gartner 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

tools of the trade: webinars and online presentations

The Effective Marketer

For example, typical uses of webinar software often fall into one or more of these categories: Online sales demos and presentations : a sales rep shares a PowerPoint presentation and his desktop screen while walking through a product demonstration. I hope these simple tips will help you with your webinar initiative!

article thumbnail

Tech Talk with Mopinion: How to improve your digital channels through user feedback

ClickZ

Before we begin, let us tell you that digital channels or web-based channels are usually used by companies for the purpose of online marketing and promoting their product, service, and brand. Marketing has become an integral part of a company’s success and one cannot side-line it. History of Mopinion . How to use Mopinion?

article thumbnail

Successful Industrial Websites Require Part DiY and Part.

Industrial Marketing Today

The client’s engineering team created Flash demos of their software, which we incorporated into the new site. We converted several of their PowerPoint files into online Flash presentations to highlight the primary benefits and features of their software suite. Take a quick poll.

article thumbnail

Using Content to Move Prospects Forward in the Sales Cycle

Industrial Marketing Today

Ardath Albee, CEO of Marketing Interactions, Inc. said it best when she wrote, “Passive reading of your content is not going to help online marketing initiatives shorten buying cycles or increase customer acquisition and revenues.”

article thumbnail

5 Rules of Website Redesign for Engaging Engineers and Industrial.

Industrial Marketing Today

Build a library of various content assets such as published articles, white papers, online demos, webinars, videos, technical specifications, datasheets, case studies and customer testimonials. The objective here is to drive people to your website, which should be the hub of your online marketing.

Rules 60