2009 Demand Generation Features Lead Management 
Customer Experience Matrix
APRIL 28, 2009
I've been having a dandy time analyzing the results of my Demand Generation Implementation Survey. Most of the answers for those entries reported features deployed within the first two months, or made the reasonable selection of 'later', so they could quite well be accurate. One repondent reported deployment on 4/24/09 (i.e.,
Customer Experience Matrix
FEBRUARY 4, 2009
But even including that, the first year cost for most of these will be less.) : Manticore Technology : a full-featured demand generation product. See my 2007 blog entry for some information or buy the Raab Guide to Demand Generation Systems for a detailed review. I did publish a real review in July 2009.]
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Customer Experience Matrix
SEPTEMBER 1, 2009
Summary: Net-Results is simpler to use than comparable demand generation systems because it applies the same features to many tasks. But on reflection I realized that Net-Results offers a full set of demand generation functions. This is another standard feature for demand generation systems.
Customer Experience Matrix
JULY 30, 2009
Summary: Hubspot offers a bundle of Web traffic generation and lead management features in one low-cost package. All that’s missing to be full-blown demand generation system is outbound email and lead nurturing campaigns—which the company has announced it will add.
Customer Experience Matrix
JANUARY 31, 2010
Summary: Aprimo Marketing Studio offers powerful features in an on-demand system for sophisticated business and consumer marketers. This means that a system for both will include several features needed by only one group or the other. Project management is especially powerful. You know who you are.
Online Marketing Institute
JULY 31, 2009
B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.)
SugarCRM
MARCH 15, 2013
March 1, 2013 – SalesFUSION™ is the maker of SalesFUSION 360, an integrated sales and marketing demand generation platform. SalesFUSION has been a leading marketing automation platform offering pre-integrated marketing automation for Dynamics CRM since 2009. Atlanta, GA.
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