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Best Google AdWords Tips and Tactics of 2010

Webbiquity

According to recent research from eConsultancy, “Paid search consumes the largest portion of online lead generation budgets, accounting for 28% of spending (in 2010), up from 22% in 2009.&# There’s no question that paid search delivers leads, and no question that AdWords is the big dog in the PPC world.

Adwords 100
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SEO Tips to Reach the Modern Searcher

Content Standard

During its short lifetime, content marketing has matured from product- pushing to problem solving. No longer stuck in a phase of youthful selfishness, content marketing has developed an empathetic mentality needed to become what people love. But not every content strategy has matured at the same rate. When selecting keywords.

SEO 40
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Best of 2009 (So Far): SEO Guidance, Part 2

WebMarketCentral

What two simple words answer almost every SEO question? What common SEO mistakes should you watch out for? Discover the answers to these questions and others here in more of the best articles and blog posts on the practice of SEO so far this year. The Answer To All Your SEO Questions! How do you create a 301 redirect?

SEO 20
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Best of 2009 (So Far): SEO Guidance, Part 3

WebMarketCentral

How can you help SEO clients, whether internal or external, understand what SEO (and isn't) and set proper expectations for an SEO project? What are the key signals of SEO quality on a website? How does the increasing use of social media affect SEO efforts? Among his conclusions: more content helps.

SEO 20
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6 Tactics For Overcoming The High Cost Of Clicks In B2B PPC

Online Marketing Institute

Home Members Only News Features Columns SEM SEO PPC Social Media How To Google & Search First Time Here? In the last MarketingSherpa Search Marketing Benchmark Guide (2009), data indicated that the average CPC for B2B lead generation efforts was $3.33, vs. $0.78 for B2C retailers and $1.93 for B2C lead generators.

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Best of 2009 (So Far): SEO Guidance, Part 4

WebMarketCentral

Find the answers to these questions and others here in more of the best SEO blog posts from this year. Domain Name Forwarding and Search Engines by Best Domain Names Dan LeFree explains how properly set up forwarding for multiple domain names to a single website without being penalized by the search engines for duplicate content.

SEO 20
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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

Sutton concludes, “Clearly, SEO is more effective at attracting attention and ultimately converting people. 54% of small and midsize businesses (SMBs) were using social media to promote their businesses as of September 2010, double the number using these sites in December 2009. last year (2009).