Industrial Marketing Today
JUNE 19, 2010
Creating effective marketing content requires a well-rounded skill set that includes researching, interviewing subject matter experts (SME), customers, and internal stakeholders, compiling all that information into cohesive content and a basic understanding of any existing content management system (CMS) to update your online content library.
Wondering Out Loud
FEBRUARY 1, 2010
In October of 2008, I executed a marketing campaign designed to drive leads from small and mid-sized food and beverage manufacturers. We took the social one step more by focusing the discussion on how SME food and beverage companies can maintain high standards of quality and keep their margins – not an easy task.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Buzz Marketing for Technology
JULY 7, 2008
If your subject matter expert is also your PMO, you are either over-paying for PMO help (bad) or being undercharged by your SME (good job!). This entry was posted on Tuesday, June 24th, 2008 at 12:26 pm and is filed under Uncategorized. On June 24th, 2008, Josh Ledgard said: I agree completely. Upcoming Events. Share This.
Buzz Marketing for Technology
JUNE 27, 2008
June 24th, 2008. June 17th, 2008. In fact, they now train their subject matter experts (SME) to use the tools. The SME are highly skilled and work in a very fast-paced environment. June 10th, 2008. June 3rd, 2008. May 27th, 2008. The Rapid Elearning Blog. 15 comments. 15 comments. 30 comments.
Convince & Convert
MAY 26, 2010
Other than the extraordinarily unflattering camera angle, it turned out pretty well (especially the super cool SME opening animation) 14 key points are below: Jay Baer Interview from Michael A. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Stelzner on Vimeo. All rights reserved.
Biznology
SEPTEMBER 6, 2013
I still remember seeing Clay Shirky on stage, back in 2008, claiming that the problem “is not information overload, it’s filter failure” Five years after that, it seems that a another way to explain it is: when the information overload is that big, filters are bound to fail.
Buzz Marketing for Technology
JULY 24, 2008
« Daily Bookmarks 06/26/2008. Daily Bookmarks 07/01/2008 » Put Learning on Your To Do List. June 26, 2008. One of my SMEs mentioned today how she wants to learn more about Web 2.0 June 27, 2008 at 9:37 am. June 27, 2008 at 11:35 am. June 27, 2008 at 12:21 pm. Experiencing E-Learning.
Expert insights. Personalized for you.
60 
Let's personalize your content