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BMJ blogs " Blog Archive " Richard Smith: Get with Web 2.0 or become yesterday's person

Buzz Marketing for Technology

Richard Smith: Get with Web 2.0 The essence of Web 2.0 Most websites are firmly Web 1.0â??a Bmj.com has its Web 2.0 but the only way to really understand Web 2.0, As an evangelist for Web 2.0 because the appearance of Web 2.0 We also begin to see how Web 2.0

Web 2.0 100
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Enterprise Social Networking Platforms: Think Amazon, Not Facebook

Biznology

I kid you not: even though Amazon predated the whole Web 2.0 Amazon earned its first full-year profit in 2003 and, by 2008, the company’s revenue had reached $4 billion. Likewise, your social platform must keep pace with the changes in technology, demographics, and human behavior.

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Creating Relevant B2B Marketing Content: Walk the Talk

Industrial Marketing Today

Even if you have carefully segmented your target audience by demographics, different people within the same company can and do react differently to your content. And they use different sources to get their information. The chart below from a research study done by Forrester illustrates this point very clearly. All Rights Reserved.

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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

10) Converting behaviors in the participation demographics is NOT the goal: 70/20/9/1. If the demographics shift in your favor over time…great! Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages. You can follow any responses to this entry through the RSS 2.0

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Best of 2008 (So Far) - Social Media Optimization, Part 2

WebMarketCentral

What are the most popular Web 2.0 Read on to discover all of this and more in some of the best blog posts and articles on social media and Web 2.0 so far in 2008. Read on to discover all of this and more in some of the best blog posts and articles on social media and Web 2.0 so far in 2008.

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Best of 2008 (So Far) - Web Marketing Research, Part 1

WebMarketCentral

Eyeing Prices as Search Keeps Growing by eMarketer This article summarizes a recent SEMPO study detailing "multiple reasons for SEM spending growth, including advertiser demand, rising keyword and pay-per-click campaign costs, small-to-midsized business SEM use and increased behavioral and demographic targeting." UM Finds Web 2.0

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Content Auditing and Mapping it to the Industrial Buy Cycle

Industrial Marketing Today

They are: Buyer Personas – deep insights on the people who buy your products and services Buying Process – the steps buyers go through to acquire your products and services Buyer personas go a lot deeper than just demographics. And in a complex industrial buy cycle, things can get well…complicated. Copyright © 2010 Tiecas, Inc.