2008 Case Study Information Web 2.0 
Buzz Marketing for Technology
JUNE 27, 2008
Whether the movement of information is one-way (knowledge transfer) or a two-way flow (knowledge exchange), an organizations ability to pursue its core mission can depend in large part on effective communication. and give them the information that is most useful to them, then follow up to ensure that your message wont be forgotten.
Buzz Marketing for Technology
JUNE 27, 2008
Case Studies. By Lauren Trees on June 26, 2008. Carr argues that, for most people, the Web is becoming the primary channel through which information is absorbed and processed. My mind now expects to take in information the way the Net distributes it: in a swiftly moving stream of particles. KM Overview.
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Buzz Marketing for Technology
JUNE 27, 2008
information management. information security. Web Content 2007. Web-based spreadsheet. Jun 26, 2008 0. Jun 25, 2008 0. International Forum on Enterprise 2.0: International Forum on Enterprise 2.0 Organise, streamline, inform, involve; 2. Jun 25, 2008 0. friday flux. global city.
Industrial Marketing Today
SEPTEMBER 13, 2010
According to the same research study done by GlobalSpec, during the initial Research phase, 42% of buyers evaluate four or more suppliers, but as buyers move closer to Procurement, only 26% get quotes from four or more suppliers. Source: ITSMA ) Webinars: This is a very popular content marketing tactic used in industrial and B2B marketing.
Industrial Marketing Today
JUNE 29, 2010
In the later stages, supplier Web sites and catalogs are the most important information sources. We are all used to seeing case studies and they are powerful marketing content. Add a new twist to this old workhorse by telling your story in different ways. Copyright © 2010 Tiecas, Inc. All Rights Reserved.
Industrial Marketing Today
SEPTEMBER 3, 2010
Content marketing does not mean churning out white papers, case studies, articles, blog posts, podcasts and webinars for the sake of putting out content. According to Jeff Ogden, the Fearless Competitor , you are going to need two critical pieces of information to conduct a content audit. What is effective content marketing?
Industrial Marketing Today
MAY 5, 2010
According to Bob Carrigan, CEO of International Data Group , “It [content] fulfills the promise of the Web, which is relationship marketing.” Using content or Inbound Marketing , you are able to make that key connection with your prospects by delivering specific content needed in order to make an informed decision. All Rights Reserved.
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