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Best of 2008 (So Far) - Social Media Optimization, Part 2

WebMarketCentral

Read on to discover all of this and more in some of the best blog posts and articles on social media and Web 2.0 so far in 2008. The 100 top Web apps for 2008 by Webware The top 100 web applications as chosen by Webware readers, across 10 categories including browsing (e.g. Google Reader, Opera and Firefox), audio (e.g.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

If we can reliably identify a person across Twitter, Facebook, YouTube, Yelp and elswhere, we can then segment not only for the demographics of the consumer in question; we can tailor content for the mode they are in where we reach them. That’s the old-school marketing to which I think you refer — and another article we need to write.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Social Media is optional It doesn’t matter what the demographics of your customers are. Especially if you take the position (as I do) that social media is more about customer retention than customer acquisition, it’s very much NOT for kids or demographically or psychographically slanted at all. It’s for everyone.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

have seemed to indicate this for quite some time, but I've often wondered if it is the memes that are popular with this demographic, or if it reflects overall Twitter usage. link] Private Stock Very interesting article on twitter stats [link] You have to do your research if you want to win. Profile pictures for trending topics-U.S.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Demographics: Do you want to be able to filter by the demographics of the author? In other words, how accurate does it need to be? " [link] [link] Mandy Bobolia Terrific Article from @jaybaer: "Social Media Monitoring Tools – How to Pick The Right One." link] Zanobo!

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Integrate Social Networks with your Corporate Website with ‘Social Sign On’

Online Marketing Institute

Social Sign On is a "weak" step similar to device or geo-location based authentication, but it is a level of authentication that corporate/brand sites should leverage as this article astutely points out. Consumers generally care more about the functionality and reliability of the service, not the underlying technology.

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B2B Lead Management Market Heats Up

Online Marketing Institute

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.