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Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement

Customer Experience Matrix

Optify was founded in 2008 and launched its original product, a search engine optimization (SEO) tool, about a year later. A proper API for bi-directional integration with any CRM system is under development. The company is planning an API to let clients export data directly. Reporting is a particular strength.

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4 Easy Ways of Subscribing to Feeds in Google Reader

Buzz Marketing for Technology

Phil on Thursday, June 26th, 2008 Posted to: RSS/Atom , Reader One comment, add yours! Google Reader is a very popular online tool for reading RSS feeds. Using Google to Generate RSS Feeds for non-RSS Sites. Caleb Elston on 27 Jun 2008 at 11:37 am. Track Google via Twitter [new]. Translate Tools. Great info!

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Top Social Media Measurement and Tracking Tools

Online Marketing Institute

Lead Generation. 2008 FOLIO Award Winners. Top Social Media Measurement and Tracking Tools. While Facebook and Twitter offer their own analytics tools, a host of third-party offerings exist to pick up where they leave off. The breakdown: “Pinterest doesn’t have an open API yet, so data has been pretty limited.

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Live from Marketing Nation Summit: The Engagement Economy, Buyer Empowerment, and Authenticity

Adobe Experience Cloud Blog

You need to give your whole organization the tools, training, and content to engage with your customers. Neisser authored The CMO’s Periodic Table, which originated from a content marketing and social media strategy he created to boost his company during a tough time in 2008. Penny Wilson. “ Account-Based Marketing (ABM).

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Open Research: A Framework for Social Analytics

Online Marketing Institute

Being a new tool set, there’s a lot of experimentation and it’s important to see what will actually make a change, It’s a very difficult medium to track, unlike transactional advertising, social engagement is hard to tie to point of sale or conversion. Why are social analytics so important? Will send you a ping.

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New Communication Tech and Work Literacy Presentation

Buzz Marketing for Technology

Post to Twitter. ® As knowledge workers we need practical skills, methods and tools that will improve our effectiveness and help us stay on top of our game. ® Bridging the gap between research on what is happening in the workplace and what is happening in schools (generational?) Developers & API. My Slidespace.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Need to see the increase in Twitter followers over time? Thus, they have a built in “Events&# tool where you can plug in anything out of the ordinary, and that occurrence will show up in your integrated Swix reporting. Presto, a pretty graph in about 3 seconds flat. A new product launch. A write up on a blog. Trade show.