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Micro Persuasion: Become a Knowledge Management Ninja with Google Reader

Buzz Marketing for Technology

For example, I subscribe to high volume streams like Twitter timelines, AP news syndicates, various digg feeds and more. These generate a torrent of posts but I dont let them get in my way. Tagging is an incredibly powerful tool for becoming a knowledge management ninja - especially in PR. Tracked on Monday, January 14, 2008 at 02:00 AM. Twitter: steverubel.

Can a social media strategy boost your lead generation efforts?

B2B Lead Generation Blog

started off with a this statistic that he found on compete.com: Twitter had around 3 million people visiting the site in 2008, and it grew 640% between November 2007 and November 2008. Ok, so how do we harness all of social media’s potential and use it to build a lead generation system? Well, I’ve started to use my Twitter account a lot more, and I’ve found some productive uses for the application: Sent mini survey question and got answers quickly. He offers six effective ways to use Twitter as a lead generation tool: 1. Have questions?

Micro Persuasion: Turn Gmail Into Your Personal Nerve Center

Buzz Marketing for Technology

When you tap into this power and combine Gmail with some other tools, it is perhaps the most essential site ever developed. How to get real-time news updates in Gmail (Gmail+ Google Talk + Twitter). Further, I have become a fan of Twitter - a micro blogging tool which you can control using Google Talk and other IM clients. Some enterprising folks have taken data feeds from the BBC and CNN and ported them to Twitter. So, as long as you have Gmail open, Twitter will IM you the latest news when it hits. VERY useful; a very nice tool. June 2008.

100,000 Twitter followers. Now what?

grow - Practical Marketing Solutions

I used to document my social media journey by writing a post at each increment of 10,000 Twitter followers on my account. But I recently hit 100,000 Twitter followers so I thought this would be an appropriate time for a momentary zig from the regular content on {grow} to reflect on how I am keeping up personally with what has become a social media tsunami. It a powerful research tool.

Content Marketing Playbook: Strategy and Roadmap

Conclusion 31 Table of Contents ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY3 In 2008, General Electric CMO Beth Comstock had just. stalwarts like Facebook, Twitter, and LinkedIn to emerg- ing platforms such as Instagram, Pinterest, and Tumblr. Our blog generated 2 million views. essential to Moz, a company that generates all of their. strategy or tools. emerge.

Web Worker Daily " Archive Busyness vs. Burst: Why Corporate Web Workers Look Unproductive "

Buzz Marketing for Technology

One of the most interesting things for me about these classes has been how often students bring up one specific concern: that people who use the new tools heavily — who post frequently to an internal blog, edit the corporate wiki a lot, or trade heavily in the internal prediction market — will be perceived as not spending enough time on their ‘real’ jobs. tools. And to those who value privacy, Twitter is just another invasion thereof. Twitter’s a good example of this. « says: January 16th, 2008 11:00am. [.] WebWorkerDaily |.

Wiki 34

Grow Your Wiki

Buzz Marketing for Technology

millennial generation. Twitter. user generated content. Wiki tools. Jun 26, 2008 0. I’m Writing a Guest Blog Series for the Wikinomics Blog. I’m the first-ever guest blogger for the Wikinomics Blog , and will be writing a four-part series over the next several weeks. Jun 25, 2008 0. Jun 25, 2008 0. Jun 24, 2008 0. Jun 22, 2008 0.

Wiki 23

A Seismic Shift in Epistemology (EDUCAUSE Review) | EDUCAUSE CONNECT

Buzz Marketing for Technology

CONNECT Home > EDUCAUSE Review > Archive > EDUCAUSE Review Magazine, Volume 43, Number 3, May/June 2008 > A Seismic Shift in Epistemology. Author(s): Chris Dede View a PDF of this article. © 2008 Chris Dede. 43, no. 3 (May/June 2008): 80–81. But I will suggest ways to think about the issues raised by the new, pervasive Internet tools. informational websites) generated primarily by a small fraction of the Internet’s users, Web 2.0 tools (e.g., Facebook, YouTube, Twitter, Flickr). Connect Home | About EDUCAUSE | Login.

2012 #Nifty50 Top Men in Technology on Twitter

Blue Focus Marketing

Last year, my colleague Tom Pick ( @TomPick ) and I introduced the #Nifty50 awards , which honored 50 men and 50 women who were leading the way in social media through their active engagement on Twitter. So, without further ado, here are the 2012 #Nifty50 Men, each of whom has represented the technology world on Twitter with class, dedication and integrity. Chris Adams – @chrishadams.

10 Tips for Using Twitter And Email Marketing for B2B

Anything Goes Marketing

That topic is Twitter and how best to use this tool for your B2B marketing efforts. thought I would take a stab at providing tips on blending a tried and true tool like email with Twitter. Let me know what you think and if you have additional tips (let's see if Darren Rowse from Twitip is listening) 10 Tips for Using Twitter And Email Marketing for B2B 1. Add a link to your company's Twitter account to all mass email communications. Quick note here: I already assumed that your company created a Twitter account. Twitter and email marketing.

First Steps Toward Becoming a 21st Century Educator | always learning

Buzz Marketing for Technology

tools to develop professional learning communities for international school teachers, at an introductory level. Tools in Your Professional Practice. tools in my professional practice. tools. tools in practice. Become a Blogger (and a Twitterer). Blogs and Twitter go hand in hand. Twitter is a powerful tool for sharing quick snippets of your thinking, for connecting with others, and for widening your information consumption a little bit at a time. Date : 2 April 2008. Twitter /mscofino. Next Generation Teachers.

Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

To me, this is why this isn’t a fad - but genuine change in the customer interaction model (user to user, user to brand and brand to user). 7) I’m not convinced there is a “tipping point&# for social tools (like twitter): Many may disagree on this and likely we’ll end up debating semantics…but here’s my thinking. think the same is true for the bevy of social tools. This entry was posted on Tuesday, June 24th, 2008 at 12:26 pm and is filed under Uncategorized. On June 24th, 2008, Josh Ledgard said: I agree completely. About.

PR Meets Marketing Weekly Articles: April 17, 2008

PR Meets Marketing

This week's Weekly Articles looks at a variety of topics from Twitter, search to spamming bloggers. Tweets for You - David Berkowitz of Search Insider does a great job reviewing tools that can help you search on Twitter. Frankly, Twitter is losing out on a huge opportunity here. technorati tags: Blogging Pitch Marketing Lead Generation Lead Scoring Search Twitter Weekly Digest. tags: Blogging Pitch Marketing Lead Generation Lead Scoring Search Twitter Weekly Digest. Enjoy.  . Lost opportunity anyone?  . told them to stop calling.  .

Twitter Twaddle, Part 2: Best Practices, Tools and The Future of Twitter

WebMarketCentral

Part one covered what Twitter is and why it's cool ; this post discusses Twitter etiquette, tools, and speculation about its future. How to Twitter Properly Like any other social setting, Twitter has its own etiquette. And, as you can see by spending more than a few minutes on Twitter, it's apparently elusive to many long-time users as well.) Sorry.

SEM 1

Top Social Media Measurement and Tracking Tools

delicious b2bmarketing

Lead Generation. 2008 FOLIO Award Winners. Top Social Media Measurement and Tracking Tools. While Facebook and Twitter offer their own analytics tools, a host of third-party offerings exist to pick up where they leave off. Tool: Adobe Sitecatalyst URL: Omniture.com/sitecatalyst What it does: Segments traffic to determine “high-value” Web visitors and offers real-time analytics. It’s decent at capturing blog and Twitter-based content but not as accurate at capturing content that is behind a ‘sign-in’ gate, most notably Facebook. folio. Job Board.

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Brave New World of Media Pitching: Facebook

PR Meets Marketing

As I wrote recently about HARO spam, the purpose of these tools is to create connections, not harvest emails and contact information. These applications range from the silly – sending a beer – to useful – free VoIP phone calls or Twitter updates. For me, I’ve added the Twitter app to tie all my external personalities into Facebook. Determine which apps to incorporate based on the types of information your generating and which are appropriate for your company. Summary: Twitter, LinkedIn and Facebook. posted my question on Twitter and LinkedIn.

Interesting Times in The Demand Generation Space

Digital Body Language

But, it did get me thinking about the ongoing evolution of the Demand Generation space. After a few years in which us early Demand Generation vendors stumbled around unsure of our own identities, the space has taken on a somewhat clear identity (*nowhere near as clear as the identity of spaces like CRM, but Demand Gen is a lot newer of a space than CRM). Demand Generation essentially entails, at its core, the use of web analytics to understand prospect behaviour and intent (what we call Digital Body Language). Campaign planning, calendaring, and approvals are of interest.

The Right Way to Generate More Leads on Your Site

Anything Goes Marketing

Throughout my journeys much of the conversation comes back to generating a higher quantity of leads from the web that are of better quality. I had the pleasure of attending the Marketing Experiments Website Optimization workshop that was held in Florida earlier this month (still waiting for my landing page professional certification badge :) ). What's in it for me? Don't assume anything.

Best of 2008 (So Far) - Web Marketing Research, Part 2

WebMarketCentral

Check out these posts, more of the best so far in 2008, on web marketing and Internet research to sate your curiosity, make better marketing decisions, and arm yourself with online trivia knowledge. State of the Blogosphere 2008 by Technorati Fascinating details about blogging, advertising and income. The best research tells you not only what's happening, but why. Highly bookmarkable.

Best of 2008 (So Far) - Blogging for Business, Part 2

WebMarketCentral

Find the answers to these questions and more in this list of some of the best posts of 2008 so far on blogging for business. Writer Steph Auteri outlines several strategies, tools and examples to help in selecting a "totally rad" blog name. How do you come up with a great blog name? What's needed-beyond unique and useful content-to really make a blog successful? Hello, My Name Is.

How to use social media for lead generation

B2B Lead Generation Blog

When I started, there wasn’t a business case on the ROI of blogging, nor was there a lot written on B2B lead generation. started blogging because I wanted to share with everyone what I thought were useful B2B lead generation ideas, tips, and resources – material that I was already freely giving to my clients. thought maybe I’d attract a few new clients, but I didn’t know it would generate so many leads, or develop into a book deal with a major publisher – who came to me, by the way. I’ve been blogging for over five years. have to say, my expectations were pretty low.

Pam O'Neal on How Companies of All Sizes Can Start a Social Media Marketing Program

Smashmouth Marketing

Pam O'neal and I have had the pleasure of talking recently as I was advising the micro lending sotry/non-profit One Hen on the virtues of SEO and Social Media. I had seen Pam's story on Marketing Sherpa and thought she would be a great person for them to meet and having been following Pam on twitter, I tweeted her up and made the connect. But it does take a fare amount of care and feeding.

SEM 2

How Have I Missed This? | 2¢ Worth

Buzz Marketing for Technology

This included tools for drilling into the participatory web and drawing out information and meaning from people’s information behaviors that may be, but are not necessarily associated with you. On example is Blogpulse’s ( [link] ) ability to generate trend charts illustrating the popularity of terms among bloggers over a period of time. These tools are terrific.

The information processing view of humanity

Buzz Marketing for Technology

Ross Dawson, April 7, 2008 3:20 AM US PT. The trip was centered on speaking, client work, and meetings to prepare for the Future of Media Summit 2008. Blogs and more instantaneous tools such as Twitter both provide us with far broader inputs than we had before, and also a ready output for what we have processed from these vast information inputs. June 2008 (12).

The Recession is Here - Time to Become an Eco-Marketer

Anything Goes Marketing

It's been proven that archived webinars can generate more leads then the actual live event. Use social media techniques such as Twitter and YouTube to maximize the effect of your webinars, videos and white papers. For example, you can mention on your twitter profile that you've just released a new blog post or newsletter. Here are my recommendations: Reuse your webinars.

Personalizing Web Access " WebTools For Learners

Buzz Marketing for Technology

Just as we have idiosyncrasies in the speech, how we do math, writing (think of handwriting), we develop different patterns for tools and how we use them. If we can see how to modify a tool or how it is used to achieve our goals, we are more motivated to ask for help, persist through problemsâ?? You need to fit your tool to your use. Tool Review: Del.icio.us. My Twitter.

Marketing Edge

Marketing Edge

Using social media tools like Facebook, Twitter and others to promote his events, and tapping that group to invite others who are not using social media. What should I do? Host Albert Maruggi weaves his 25 years of marketing and PR experience across business, technology and national public affairs in interviews with newsmakers, authors and business leaders. Subscribe to our RSS feed

Marketing Edge

Marketing Edge

Subscribe to our RSS feed for our Marketing Edge podcast follow Albert Maruggi at [link] Marketing Edge » Blog Archive » 2008 full of spices for corporate marketers – REI potential is just one example The Marketing Edge blog and podcast The Marketing Edge, one of the longest running marketing and public relations podcasts. Says: January 3rd, 2008 at 10:59 pm Excellent post!

B2B Lead Generation Using a Business Blog

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers. Do you have or need a lead generating business blog?

Pam O'Neal on How Companies of All Sizes Can Start a Social Media Marketing Program

Smashmouth Marketing

Pam O'neal and I have had the pleasure of talking recently as I was advising the micro lending sotry/non-profit One Hen on the virtues of SEO and Social Media. I had seen Pam's story on Marketing Sherpa and thought she would be a great person for them to meet and having been following Pam on twitter, I tweeted her up and made the connect. But it does take a fare amount of care and feeding.

SEM 2

Marketing Edge

Marketing Edge

Motrin is finding that out the social media way as mommy bloggers, Twitter Moms, and even a few dads are chiming in regarding an ad about fashionable baby carrying techniques. Use this nifty opinion tool to view the ad by clicking on the image, then share your thoughts by using words expressed by others in the list and rating them, or add a new sentiment to rate. Responses to “Motrin’s Big Pain&# Debbie Petras Says: November 18th, 2008 at 11:48 am Albert- The Quick Comments widget is clearly visible on this post. What should I do? Subscribe to our RSS feed

eLearning & Deliberative Moments: The present and future of Personal Learning Environments (PLE)

Buzz Marketing for Technology

Where the Web serves as an avenue of inquiry, it seems natural that part of the student-centredness should be in the choice and configuration of tools for action. Adults who engage in relatively unstructured inquiry or informal learning, for reasons of professional or skills development or general interest, could benefit from tools and techniques to organise their endeavours. 2002).

Social Media Spam: Spam to You, Gems to Me?

Smashmouth Marketing

The following short twitter discussion between myself, @damphoux , and @siriusdecisions brought up a topic worth blogging an opinion on. And, for those of you that aren't on twitter yet, where have you been? Join twitter. I was one of you too, and not long ago, so for the newbies the following is an example of 140 character twitterese: damphoux : why does @siriusdecisions have invites on blog for linkedin group when they don't accept a paying member? Spam Followers I (on Twitter, Facebook, etc.) : These are funny in my opinion. In twitter or facebook, bring it on.

Speech today at Chicago B2B Event

Acquiring Minds

Today I spoke to a group of B2B marketers at the Chicago Association of Direct Marketers (CADM) on the topic of B2B Online Lead Generation and Management. The timing was good: the results from our third annual LeadGen Tools Survey will be released in the next week. media in lead generation programs. Second, leads generated through organic search and social media, are of high quality. Tags: Jigsaw B2B lead generation Web 2.0 After presenting here a year ago at the MarketingProfs B2B Forum, I welcomed the opportunity to return to Chicago (see my photo below).

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

At its current rate, Twitter will process almost 10 billion tweets in 2010. However, that figure rises if you work for a company generating at least $10 million in annual revenue, or you’re in management (in which case it’s $109,000). Facebook, Twitter Growing As Video Referral Sources by MediaPost Online Media Daily. Are Twitter Followers Better Than Facebook Fans?

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Your Guide to the Crowdsourced Workforce - ReadWriteWeb

Buzz Marketing for Technology

Written by Josh Catone / May 12, 2008 5:00 AM. / 22 Comments. SitePoint co-founder Mark Harbottle tells me that many designers use the site for lead generation, and that often, winning designers find that contest holders will turn into long term clients who forgo the crowdsourcing option on future projects to work directly with a designer whose work they know they like. Commuter Feed Uses Twitter for Localized Traffic Reports. EngineS WEB | May 12, 2008 6:12 AM. Posted by: John Elar | May 12, 2008 6:13 AM. Posted by: steveballmer | May 12, 2008 6:21 AM.