Convince & Convert

JULY 28, 2010

Make sure you’re not just shopping who you think your competitors are, but also who Google says your competitors are, based on search engine results. link] Heather Rast Tapping into the often shallowly considered needs of consumers is a huge opportunity for differentiation, as you so aptly point out with Taxi Mike.

Social Media 148

Social Media Media Webinar Metrics Marketing & Strategy 148

Convince & Convert

MARCH 23, 2010

Humanize Your Blog Remember, it’s a blog not a white paper, and a key differentiator is personality. I'll have to check my Google numbers, all that good stuff. At first, you knew everyone at the party. State Indicator – Turns orange when you’re in that section 2.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Outgrow

MAY 23, 2022

And it started to pick up and snowball probably by 2010. You’re competing with the Netflixes and the Googles of the world, and you’re competing with your actual real competitors. So, who is my audience and where am I trying to deliver differentiated value so that I can take that audience to the next level?

Content Marketing 52

Content Marketing Work Management Personalization Lead Ranking 52

The ROI Guy

JANUARY 17, 2011

The assessment tool has been available since 2008 and is generating more than 600 analyses per month, driving significant evolution of Microsoft’s relationship with clients, and empowering significant partner marketing campaigns. Interesting post, Tom. Alinean recognized by BtoB Magazine’s as one of To. Latest Research.

Budget Programs 40

Budget Programs Marketing Automation Services Enterprise Management ROI 40

Convince & Convert

SEPTEMBER 8, 2010

MySpace answered in July, 2008 – almost a full year later. Meanwhile, Facebook comes along and sees a revenue model that’s not based on the banner ad, but rather on Google’s pay-per-click model (which businesses prefer because it mitigates financial risk). The simplicity is definitely a key differentiator.

Paid Content 136

Paid Content Facebook Paid Search Agency Advertising Agencies 136

Directive Agency

JUNE 24, 2019

I quit the restaurant business, I was building websites, I was building some affiliate sites as people did back in 2008, 2009, and I needed to figure out how to market them. I was googling, how to get visitors to your website, and I was running into AdWords, and, you know, I started out greener than green. And how do you stick with it?

Work Management 40

Work Management Planning Marketing Management Peer-to-peer 40

Directive Agency

JUNE 24, 2019

I quit the restaurant business, I was building websites, I was building some affiliate sites as people did back in 2008, 2009, and I needed to figure out how to market them. I was googling, how to get visitors to your website, and I was running into AdWords, and, you know, I started out greener than green. And how do you stick with it?

Work Management 40

Work Management Planning Marketing Management Peer-to-peer 40

Golden Spiral

APRIL 16, 2019

The next primer was, I wrote a book in 2010, and I went to go market it. What started that season, I thought, was a differentiation from B2C, and B2B. Part of it was immaturity, part of it was other conditions outside of my control, and part of it was the 2008-2009 economy. Alright, so that was all my first primer.

Positioning 48

Positioning Ad Building B2B Thought Leadership B2B 48

Convince & Convert

MARCH 18, 2010

There’s a reason that some videos show up on the first page of Google, and others do not. All of these answers are knowable, and if we commit to testing and optimizing our social media efforts in 2010, we’ll go from having a social media presence, to having a social purpose that drives meaningful ROI.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

FEBRUARY 9, 2010

world-wide shows that just 25% of respondents said their friends and peers are credible sources of information about companies – a decline of 20% since a similar analysis in 2008. I think it may be time for new words to be invented to differentiate “friend&# vs. friend and “trust&# vs. trust.

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

Convince & Convert

APRIL 5, 2012

Me tweeting as the CEO of Argyle is very different than Larry Page tweeting as the CEO of Google. If you were to ask one of my employees about me tweeting versus asking a Google employee about Larry tweeting, and by the way I probably shouldn’t use myself and Larry Page in the same sentence. Actually, sorry, that was 2010.

Social Media 114

Social Media Advertising Agencies Twitter Paid Search Agency 114

Online Marketing Institute

MARCH 13, 2011

By Neil on Nov 19th, 2008 View Comments to “Capture Website Visitors To Know Who Has Been Visiting – They Might Be Qualified Leads&# C Jeffers Says: November 21st, 2008 at 8:45 am Neil - Thanks for your leadership in this area. I am the CEO of netFactor. VisitorTrack is one of our products, as you've referenced above.

Sales Qualified Leads 40

Sales Qualified Leads ReadyContacts High Quality Lead netFactor 40

Single Grain

JULY 21, 2020

SaaS is a hot-selling business model because it provides greater flexibility to the customer and every SaaS company works on specific verticals to differentiate their product from others. Here are the top 25 SaaS companies to inspire you in 2020: 1) Google G Suite. Google Like a Pro: 42 of the Most Useful Google Search Tricks.

CMS Development 94

CMS Development Enterprise Management Work Management Marketing Automation Services 94