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Post-Event Follow-Up: Tips for Nurturing Virtual Event Leads

Marketing Insider Group

The content should align with the event and can be used as a follow-up touchpoint with your attendees. He left academic psychology for the lure of software building, and spent 10 years at Microsoft leading the development of consumer-facing software. Post-event Premium Offer.

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Tech Talk with Jivox: Personalization and ecommerce marketing

ClickZ

Before founding Jivox, Nesamoney founded Celequest, the market’s first business intelligence and analytics appliance, and served as its CEO until early 2007, when the company was acquired by Cognos/IBM. Business leaders believe real-time customer analytics across multiple touchpoints is very important for customer experience.

eCommerce 114
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Ditching 'More is More' to Increase Sales Team Effectiveness by 50%: Teamwork.com’s Story

Hubspot

In 2007, our founders started a web agency, building websites and other solutions for clients. They started looking for software that would help manage the client side of the business, but the product they were looking for didn’t exist. How did Teamwork.com get its start? The story is pretty cool.

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14 Pro Tips for Running a Successful Business

Hubspot

We're losing more than we're gaining for the first time since those statistics have been tracked, and the crossover coincided with the recession of 2007-2009. And this impacts their perception of your brand across each stage and touchpoint of the customer journey. On the flip side, only 8% are opened. Source: Capterra.

Tips 101
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Pitney Bowes Interaction Optimizer and Dialogue Offer Unified Inbound/Outbound Marketing Campaigns

Customer Experience Matrix

Purchases have included Group 1 Software (2004), MapInfo (2007) and Portrait Software (2010), which are now part of a customer analytics and interaction group within the company’s software division. IO is also integrated with GX Software BlueConic to track and segment Web site visitors. billion since 2000.

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9 call analytics platforms for marketing teams to consider

Martech

Infinity offers full visitor journey attribution, call recording and visitor-level call tracking for granular visibility on channel performance when a phone call is a touchpoint. London-based Iovox was founded in 2007. Product overview. Iovox platform on different devices (via iovox). It has 50 employees.

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thinkAnalytics Helps Marketers Optimize Customer Treatments

Customer Experience Matrix

The company was founded in 1996 to offer K.wiz data mining software and had reached pretty much its current form by the early 2000’s. Indeed, the briefing slides the company showed me in mid-2009 were nearly identical its slides from 2007. The history of thinkAnalytics itself illustrates my point nicely.