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Top Intent Data Providers Used by Marketers (and the Use Cases Behind Them)

SmartBug Media

Why Is Intent Data Important for Marketers? You may be wondering why intent data is important for marketers. ZoomInfo can provide business details such as email addresses, phone numbers, company types, addresses, EINs, and more. ZoomInfo helped one multinational company increase its qualified pipeline by three times!

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Assessing Your Marketing Technology Stack

Heinz Marketing

Examples here are tools that help you search for contacts, build, or append your database like ZoomInfo, LinkedIn Sales Navigator, LeadIQ, or Dun & Bradstreet. Also includes Bombora for intent data, or ABM platforms like DemandBase, Terminus, RollWorks, and 6sense. What tools have been the most valuable? How are you using them?

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Your Guide to B2B Intent Data in 2022

Outgrow

Why Is Intent Data Marketing Useful For B2B Marketing? Zoominfo is an all-in-one insights software that gives you access to information and intent data on your target audience. Demandbase. Demandbase specializes in ABM – account-based marketing strategies and GTM- Got-to market strategies. Conclusion .

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A Practitioner’s Guide to ABM

Full Circle Insights

Why does measuring account-based marketing matter? • Why is it so popular and successful? Why does measuring account-based marketing matter? Learn more. . . > Demandbase ABM. Customers particularly like Demandbase’s integration with Salesforce, the strong customer service, and the strong database tool.

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How to ABM Like a Boss (Part 4): Select Your Target Accounts

Engagio

You can source this data from desk research but to be most efficient, tap into the knowledge of data intelligence firms such as HG Insights , ZoomInfo , and Built With. An ABM platform like Demandbase. To execute on these, you’ll need the help of automation, which is why this type of ABM is often referred to as “Programmatic ABM.”.

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Finding the Best Competitor to ZoomInfo – for Both SMB and Mid-Market Contexts

SalesIntel

ZoomInfo is a premier business intelligence product that combines an extensive company database with data analysis tools. Companies like ZoomInfo and DnB used to be the go-to data intelligence platforms for thousands of salespeople, marketers, and recruiters. ZoomInfo’s subscriptions have recently increased in price.

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Audiences that SaaS Companies Need to Build Now

Directive Agency

Generally, you can enrich your data with tools like ZoomInfo, requiring only a name and an email address. This would require investment into a tool such as Demandbase. Demandbase is an ABM tool that you can hook up to Google Analytics (GA) to build audiences based on company size and industry. So why should you care?