Eight Fascinating Facts About B2B Social Media Marketing for 2023
Webbiquity
DECEMBER 6, 2022
Based on research from LinkedIn , more than half of marketers say social media drives less than 8% of their total website traffic, and nearly three-quarters say it drives fewer than 14% of visits. Across industries, social media drives about 6% of traffic on average, while search accounts for 60%. Second, TikTok is Chinese spyware.
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