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Six Insights (And One Inspiring Conclusion) from 27 Beneficial B2B Marketing Stats and Facts

Webbiquity

Sales prospects have high expectations as well. Marketing is increasingly charged with managing not just communications and lead generation, but the end-to-end customer experience. Here are half a dozen insights from 27 B2B marketing stats facts compiled from recent studies, plus one key conclusion no B2B marketer will want to miss.

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An Extreme Guide to SaaS Sales: Process, Metrics +More!

accelerate agency

Like everything else, sales have gone online, and that’s especially true for the SaaS industry. In the following article, we’re going to give you all the details and tricks you need to finetune your SaaS sales game so you can make sure you’re selling your SaaS product in the best way possible. What Is the SaaS Sales Process?

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22 Tantalizing Content Marketing Stats and Facts

Webbiquity

Because content marketing is increasingly essential (buyers now complete two-thirds of their purchase journey online before ever contacting a vendor) and popular (90% of B2B buyers say online content has a “moderate to major effect” on their selection process), spending on content marketing is expected to nearly double by 2019.

Stats 100
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20 Tremendous Digital Marketing Stats and Facts

Webbiquity

Here are five more key takeaways from the digital marketing stats and facts detailed below: Digital, social media marketing budgets will grow. A third of marketers say they don’t know which digital tactic has the biggest revenue impact, and nearly one if five small businesses don’t track anything. Consumers hate online ads.

Stats 100
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21 Spectacular SEO and Search Marketing Stats and Facts

Webbiquity

89% of customers begin their buying process with a search engine. The search marketing stats and facts below provide some helpful guidance. 3 General Search and Google Stats and Facts. 9 Organic SEO Stats and Facts. Just 24% cited attributing sales and revenue to SEO as a top goal. The Wonder of Tech ).

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. 25 Social Media Facts and Statistics. What do buyers really want from social media marketers?

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The 6 Most Important Takeaways From CMI’s Annual Study

Contently

One statistic frequently thrown around is that, in both B2B and B2C, the majority of marketers do not use documented content strategies. Of course, CMI loves playing up that stat because the organization can help you build a strategy. Branded content tools and podcasts were the only tactics that decreased in usage this year.

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