Optinmonster

DECEMBER 28, 2023

Think of it as a marketing tag team where each partner brings their strengths to the table. Co-Host a Webinar or Podcast Series Share expertise in a joint webinar or workshop, providing value to both customer bases. At its core, cross-promotion is about partnership and mutual benefit. Here are some cross-promotion ideas: 1.

Promotion 73

Promotion Cross-Selling Bundling Advertising Agencies 73

Marketing Insider Group

OCTOBER 28, 2010

If you are looking for a more formal approach, check out The Marketing Leadership Council which offers a marketing planning tool called MarkPlan and recently held a series of workshops on marketing planning. The Hunter – Gatherer Model One of the biggest mistakes a marketer can make is to create a plan in a vacuum.

Planning 100

Planning Marketing Plans Work Management Budget Programs 100

Adobe Experience Cloud Blog

MAY 11, 2009

.  This year’s topics focus around Lessons Learned , and over 400 attendees will have the opportunity to share their experiences through panel discussions, networking sessions, and workshops.      Last year attendees made big leaps in integrating their sales and marketing teams during the event. 

Top of Funnel 48

Top of Funnel Marketo Lead Ranking Sales Cycle 48

Ambal's Amusings

APRIL 29, 2010

Lead generating content: (Gated, email required). Workshop programs, audio recordings. Workshops, courses. Brian Carroll's blog B2B Lead Generation Blog. Mac McIntosh's Sales Lead Insights: A B2B marketing Blog. B2B Lead Generation Benchmark Study 2009. Sales Lead Expert’s Learning Center.

Top of Funnel 100

Top of Funnel Marketing Automation Services Webinar Metrics Content Marketing 100

markempa

JUNE 13, 2007

When InTouch conducts an ideal customer profile workshop for a client, we help them understand favorable trigger events and related implications. " Also, Jill Konrath has some great information on trigger events (geared for sales people) in her book Selling to Big Companies and her blog too.

Lead Generation 120

Lead Generation Ideal Customer Profiles Generation Leads 120

Sprout Social

JUNE 12, 2023

Organize training programs, seminars or workshops that help employees understand your customers and how to serve them better. Within the Sprout platform, two must-have processes include tagging and tasking all inbound messages. Empower them to make decisions that benefit the customer, even if it means bending some rules.

Marketing AI 129

Marketing AI Marketing & Strategy Lead Scoring Lead Ranking 129

Ambal's Amusings

MARCH 18, 2010

3 speaking/workshop inquiries. 50 newsletter signups (potential leads). Brian Carroll's blog B2B Lead Generation Blog. Mac McIntosh's Sales Lead Insights: A B2B marketing Blog. B2B Lead Generation Benchmark Study 2009. Sales Lead Expert’s Learning Center. 3 consulting inquiries.

Viral Marketing 100

Viral Marketing B2B Marketing Campaigns B2B Thought Leadership 100