Avitage

AUGUST 1, 2012

OK, but ask yourself these questions: do your customers conduct online research, do they use Google? Start By Listening Social media is a terrific, low cost (time and effort only) way to listen to what is happening in your target markets, and even target customers. Both limit easily achievable possibilities.

Social Media 120

Social Media Media RSS Aggregators 120

Avitage

MARCH 7, 2012

The company initially applied a typical market research approach before it engaged “one of Christensen’s fellow researchers, who approached the situation by trying to deduce the ‘job’ that customers were ‘hiring’ a milkshake to do.”

Merchandising 120

Merchandising Content Comparison Demographics 120

Avitage

FEBRUARY 19, 2013

But a deeply researched piece that educates your target market on. ” Ryan’s response contains important insights: I think that “stand out” can mean many things. High impact design, interactivity and the like can definitely mean stand out – those are things people often innately respond to.

Marketing & Strategy 120

Marketing & Strategy Content Advertising Agencies Education 120

Avitage

FEBRUARY 19, 2013

But a deeply researched piece that educates your target market on […]. ” Ryan’s response contains important insights: I think that “stand out” can mean many things. High impact design, interactivity and the like can definitely mean stand out – those are things people often innately respond to.

Marketing & Strategy 120

Marketing & Strategy Content Advertising Agencies Google 120