Webbiquity

NOVEMBER 2, 2010

You can’t just ‘leave your mark’ and expect success…Members of social media communities are no longer swayed by a coupon for 10% off or an invitation to try a new product. Wikis (Wikipedia, hundreds of specific topic-focused wikis). Instead, they want to connect.

Social Media 100

Social Media Social Marketing Media Planning 100

Webbiquity

NOVEMBER 29, 2010

Any editor who isn’t embarrassed by the Anvil Media – Attensa Wiki-gate fiasco should be permanently banned. It’s also not just okay, but vital, for a company page to include descriptions of the firm’s products and/or services. It’s an over-used PR buzzword. Recognize the value of corporate websites.

Wikipedia 100

Wikipedia Thought Leadership Wiki Blogger 100

Webbiquity

FEBRUARY 9, 2010

Interestingly, PR-type measures—such as improving brand or product awareness and reputation—scored in the middle of the pack of 10 possible objectives, with just over half of marketers indicating they would target and measure these objectives. The lessons?

Social Media 100

Social Media Social Marketing Marketing Strategy Marketing & Strategy 100

Webbiquity

MARCH 29, 2010

What new products and services might help you operate your business more effectively and efficiently? Writing and mailing a letter to a company to complain about or praise their products or services is a lot of work. What are your competitors up to? What are the trends? What’s happening with prices? Information Sharing.

Social Media 100

Social Media Media Social Networks Network Marketing 100

Webbiquity

MAY 10, 2011

Publishing has historically relied on advertising, or sponsorships, to pay for content production. For those readers who aren’t able to make it to that industry event to hear your product expert speak live, extend the life of that carefully crafted presentation by posting it on a social content sharing site like Slideshare.

ROI 100

ROI Generation Advertising Agencies Case Studies 100

Webbiquity

OCTOBER 13, 2010

Its monitoring covers blogs, message boards, forums, microblogging sites, wikis, media sharing sites, social networks, online classifieds and review sites. The fee-based version of SM2 does everything the freemium version does plus providing unlimited searches and results, filters, boolean search strings and alerts. Nielsen BuzzMetrics.

Social Media 100

Social Media Budget Programs Tools Marketing Management 100

Webbiquity

SEPTEMBER 30, 2010

Even one offhanded remark about a coworker, customer, product or financial situation can damage a company’s reputation. Social media sites include the following: • Social networking sites (e.g. LinkedIn, Facebook, Plaxo, Hi5, etc.). Social sharing sites (e.g. YouTube, SlideShare, Flickr, etc.). Forums and discussion boards.

Social Media 100

Social Media Media Guidelines Digg 100