Remove PR Remove RFP Remove Social Media Remove Vendors
article thumbnail

Is Minneapolis Becoming Event-apolis? The (Still) Booming Minnesota Event Ecosystem

Webbiquity

And there’s a busy calendar of business-related events year round, including one of the country’s largest Internet of Things (IoT) conferences, the longest-running Social Media Breakfast chapter, and the continually growing Twin Cities Startup Week , hosted by BETA. Here are some of the noteworthy providers.

article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I’m delighted to have had the chance to interview technology consultant and author Phil Simon about how technology and social media adoption is changing companies. Do you see social media participation as one of the hurdles businesses now need to successfully clear? Measuring social media is viable, but not obvious.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

CMOs: Wield Powers of Influence to Gain a Seat at the Executive Table

ViewPoint

David Meerman Scott, author of The New Rules of Marketing & PR. With 70% of tech purchases at the RFP stage by the time the vendor knows about the opportunity, content has become critical to shepherding prospects down the path to purchase. Jill Konrath, author of SNAP Selling. Joe Pulizzi, co-author of Get Content.

article thumbnail

The Battle for Trust: 18 Comms, PR and B2B Marketing Stats Summarizing 2022

Sword and the Script | B2B

Communicators found their influence grew with executives, even as the functions they performed evolved in 2022; PR and marketing alike battled to win trust amid clutter, noise and skepticism. Every year I read and write about dozens of reports on B2B marketing and PR. Just 27% said most vendors are honest most of the time.

PR 76
article thumbnail

B2B Marketing Statistics and Notes from 7 Recent Reports

Sword and the Script | B2B

Regular readers know I frequently dive into surveys and studies about B2B marketing, sales and PR. Nearly three-quarters (73%) said they believe “most vendors fall short” of the honesty mark, according to a third-party survey commissioned by Rob Roy Consulting. Just 27% said most vendors are honest most of the time.

article thumbnail

Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

This is Episode 8 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Ian Greenleigh , the Manager of Content and Social Strategy for Bazaarvoice. Read on for insights from Ian,, and Eric’s Social Media Stat of the Week (this week: an UNstat!). Listen Now.

article thumbnail

Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

This is Episode 8 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Ian Greenleigh , the Manager of Content and Social Strategy for Bazaarvoice. Read on for insights from Ian,, and Eric’s Social Media Stat of the Week (this week: an UNstat!). Listen Now.