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6 Tools to Fine-Tune Your Social Media Advertising Strategy

Convince & Convert

Social media advertising is a great way to quickly generate new customers and create a social media buzz around your (new) product. Apart from the obvious tools (like Facebook and Tweet/Analytics), here are five tools to help you come up with new social media advertising tactics: 1.

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6 social media marketers on the future of social messaging

Sprout Social

Messaging channels like Meta’s Messenger, WeChat and WhatsApp have been embraced globally, while customers flock to Instagram and Twitter direct messages for quick solutions to their questions. Consumers don’t want to wait hours or several business days, they want instant gratification when resolving order issues or asking product questions.

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Customer Engagement Software Pricing Guide

TrustRadius Marketing

These tools enable you to leverage customer data to boost engagement. There are many things you can do with these tools. If a product solves some of your pain points well you can always complement it with others. The following products offer free features that you can use to help improve your customer interactions.

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Customer Engagement Software Pricing Guide

TrustRadius Marketing

These tools enable you to leverage customer data to boost engagement. There are many things you can do with these tools. If a product solves some of your pain points well you can always complement it with others. The following products offer free features that you can use to help improve your customer interactions.

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Customer Engagement Software Pricing Guide

TrustRadius Marketing

These tools enable you to leverage customer data to boost engagement. There are many things you can do with these tools. If a product solves some of your pain points well you can always complement it with others. The following products offer free features that you can use to help improve your customer interactions.

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Snapchat Discover Partners Are Driving Efforts to Explore Content in Non-App Spaces

Content Standard

In resisting a $3 billion acquisition offer from Facebook—and, according to TechCrunch , a $30 billion purchasing offer last year from Google—the company’s behaviors signal that its product isn’t something to be folded into a larger brand. Rather, its product is the brand. Image attribution: Isaiah McClean.

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30 B2B Social Media Tips for 2016

KoMarketing Associates

I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person). As Oracle notes , “Just as buyers use social media to learn about you, use the same tools to keep up with them.”.