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Writing on the Web
AUGUST 29, 2012
Content marketing requires that you publish frequently on your site, your blog, and in social media. Here’s a quick list of survey questions to ask your target audience to help define what they want to read: What are the five top web sites you visit frequently in your work? So how do you keep them on your site to read your stuff?
Writing on the Web
NOVEMBER 8, 2011
If you want to know more about how to write content that makes an impact on the brains of your readers, here are some interesting sites and books about the emerging field of neuromarketing. The site set up especially for The Buying Brain book has a page of “cool brain facts,” that are fun to read.
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Writing on the Web
DECEMBER 15, 2010
Here’s a quick list of survey questions for your target audience: What are the five top web sites you visit frequently in your work? I’m interested in knowing your top 5 web sites you visit regularly for work (besides your own, of course). My client’s blogs and sites where I manage their content marketing.
Writing on the Web
OCTOBER 24, 2010
If you want to know more about how to write content that makes an impact on the brains of your readers, here are some interesting sites and books about the emerging field of neuromarketing. The site set up especially for The Buying Brain book has a page of “cool brain facts,&# that are fun to read. Do not miss this book!
Writing on the Web
JULY 14, 2010
You’re in a hurry, you write up a short post (300 words), hit publish, and then realize you’ve forgotten to write the headline… or select tags… or add any links or images! Write 350-600 words ( educate, entertain, engage, enrich readers). Write headline (compelling yet clear, keywords).
Writing on the Web
JUNE 16, 2010
Many independent professionals want to be in control of their sites, without having to go through a webmaster, and without learning coding or programming. Wordpress makes it easy for anyone to update their own site. Add this to Ning. I use it as a traditional website for my business, with product pages, etc. I see a trend here.
Writing on the Web
JULY 29, 2010
We are somewhat less influenced when we don’t know them, but we can imagine them because their is a name, a company name, a link to their site, and maybe a persona description of them (like, for example, a stay-at-home mom, a runner, a CEO, a Ph.D.). Add this to Ning. Social Writing: Don’t ignore networking sites.
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