Content Standard

JULY 7, 2015

Here are five integration categories that marketers should consider: Brand Integration: It goes without saying that brands need to integrate their videos, but the debate on what platform to choose remains–YouTube, Vimeo, or a third-party hosting service? Choose the channels that matter most to your audience.

Video Marketing 40

Video Marketing Television marketing Long Tail Marketing Microsite 40

Adobe Experience Cloud Blog

JULY 8, 2014

Combined, the clever video shorts have just under 180K views on YouTube and will be aired a total of 98 times during halftimes. VW’s “ Play by Play ” ad hasn’t quite garnered the same online audience as Hyundai’s – it has just over 10K views on YouTube to date. Hyundai : Built its microsite, BecauseFutbol.com, on Tumblr.

Paid Search Agency 48

Paid Search Agency Microsite Television marketing Thought Leadership 48

BenchmarkONE

NOVEMBER 21, 2019

49% of agencies are managing ads on YouTube. 1% say it’s one of the following: print ads, ebooks, podcasts, microsites, television ads, or billboards. When it comes to the platforms that agencies are targeting with their ads, it’s probably no surprise that Google takes the top spot. 10% say it’s website content.

Paid Search Agency 47

Paid Search Agency Advertising Agencies Paid Content Ad Agencies 47

Hubspot

FEBRUARY 15, 2017

But as marketing evolved and its digital aspects became almost mandatory -- online ad spend, for example, is expected to outrank that of television this year -- it was determined that remarkable work within this category should be celebrated. Since then, a microsite has been dedicated to the partnership. 14) Halo Awards.

Paid Search Agency 68

Paid Search Agency Paid Content Advertising Agencies Budget Programs 68

Hubspot

DECEMBER 14, 2015

Every business is trying to cash in on the spending frenzy with emails, social media posts, television advertisements, and other related efforts. To help inspire people for what to do with their day off, REI's #OptOutside microsite featured hiking trails and adventure ideas. million views on YouTube within a week of posting.

Examples 28

Examples Campaigns Microsite Advertising Agencies 28

Content Marketing Institute

DECEMBER 21, 2017

B2B and B2C brands surprise and delight their audiences with relevant, entertaining, or unique content opportunities, from Instagram to YouTube to new digital media partnerships. The content microsite shows readers each stage of the beer-making process, beginning with an Idaho hops farmer.

Examples 99

Examples Marketing AI B2B Marketing Content Marketing 99