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What Works Now in B2B Lead Generation, Part 2

WebMarketCentral

Blogs and Microsites Can Help with SEO—Eventually Creating a blog or topic-specific microsite can supplement SEO efforts by providing a venue to share thought-leadership content, in a more casual tone than a corporate site, free from content management or other technological constraints that may apply to a company website.

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Best of 2008: SEO Guidance, Part 1

WebMarketCentral

In this inaugural post, you can find out what prominent figures like Matt Cutts and Aaron Wall have to say about the future of SEO, how to perform a website health checkup, where to find the best SEO and online marketing videos produced last year, the truth about common SEO myths, the merits of microsites and more.

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Seven Groups of Tools for Designing and Optimizing Websites

Webbiquity

Even when you publish content elsewhere—updates on Facebook, videos on YouTube or Vimeo , presentations on SlideShare—the goal is usually to drive visitors back to your website, to consume content and take action. Keyword Research Tools for SEO and SEM. YouTube video rank tracking (monitor keyword rank for your videos, too).

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The 20 Best SEO Rank Tracker Tools

Webbiquity

2) Microsite Masters. Special features: desktop vs. mobile rankings; tracks social signals; rank change alerts; YouTube video rank tracking. Special features: geo-tracking; desktop vs. mobile rankings; rank change alerts; team management/collaboration; YouTube video rank tracking. ” — MarketingLand. 14) Ezee Rank Tracker.

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Maximize Your Online Visibility: The Web Presence Optimization (WPO) Framework

Webbiquity

We refer to this maximization of online visibility as web presence optimization (WPO): the combination of PR, content, SEO, SEM, marcom and social media efforts to make a company as ubiquitous as possible, with relevant content, everywhere online that prospective customers are looking when they are searching for what the company offers.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

B2B Voices ( Trade Youtube Twitter Leads Sales ). Reputation to Revenue ( Youtube Broadcast Course Organic Differentiation Media Promotion White Paper Trust ). SEM & SEO & PPC & CTR. Content Marketing Results: Landing Pages Rule , July 12, 2010. 9 Ways to Use LinkedIn for Smart Professionals , June 10, 2010.

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The 21 Best Content Curation Tools

Webbiquity

Discover, review and curate content from blogs, news sites, Google Plus, Facebook, Amazon, Ebay, YouTube, Twitter, Flickr, Instagram, Wikipedia, or any RSS feed. Integrate user-generated content (UGC) into websites, microsites, ad units, digital screens, projector walls, and elsewhere. 6) CurationSoft. Google Review Count: 272.

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