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How Content Marketing Can Save Your Digital Marketing Strategy

Content Marketing Institute

In a television series, this would be the beginning of the episode where we bring you up to speed on early character development moments you may have missed. But, interestingly, I’ve started to see an increasingly larger opportunity for content marketers to play a true leadership role in that broader marketing strategy. Let me explain.

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The World Cup of Marketing Part 2: Volkswagen vs. Hyundai

Adobe Experience Cloud Blog

Hyundai : Built its microsite, BecauseFutbol.com, on Tumblr. Casillas and Kaka play a central role in Hyundai’s marketing – everything from television and print ads to onsite events. The World Cup of Marketing Part 2: Volkswagen vs. Hyundai was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link].

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Lead Generation for Dummies: 7 Lead Generation Strategies You Might Not Have Considered

Adobe Experience Cloud Blog

But, there are some tactics that I simply didn’t have room to go into detail about, so I thought I would mention a few here. Marketo has a robust influencer marketing program; we work hard to create relationships with experts in our industry and our customer champions. Going Guerrilla. Using Memes and Custom Images. What is a meme?