Content Marketing Institute

JANUARY 12, 2018

In a television series, this would be the beginning of the episode where we bring you up to speed on early character development moments you may have missed. But, interestingly, I’ve started to see an increasingly larger opportunity for content marketers to play a true leadership role in that broader marketing strategy. Let me explain.

Marketing Strategy 111

Marketing Strategy Marketing & Strategy Enterprise Management Planning 111

Adobe Experience Cloud Blog

JULY 8, 2014

Hyundai : Built its microsite, BecauseFutbol.com, on Tumblr. Casillas and Kaka play a central role in Hyundai’s marketing – everything from television and print ads to onsite events. The World Cup of Marketing Part 2: Volkswagen vs. Hyundai was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link].

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Paid Search Agency Microsite Television marketing Thought Leadership 48

Hubspot

FEBRUARY 15, 2017

But as marketing evolved and its digital aspects became almost mandatory -- online ad spend, for example, is expected to outrank that of television this year -- it was determined that remarkable work within this category should be celebrated. Since then, a microsite has been dedicated to the partnership. 14) Halo Awards.

Paid Search Agency 71

Paid Search Agency Paid Content Advertising Agencies Budget Programs 71

Marketing Insider Group

JULY 1, 2020

It also provides your company with a platform to activate employees , to publish thought leadership , and to tell more human brand stories that also attract better talent and keeps your employees motivated. Thought leadership. Biographies of Cisco’s leadership team. More leads. Higher conversion rates.

Marketing Budget 362

Marketing Budget Paid Content ROI Marketing & Strategy 362

Adobe Experience Cloud Blog

APRIL 14, 2014

But, there are some tactics that I simply didn’t have room to go into detail about, so I thought I would mention a few here. Memes are often funny, include a simple statement or popular phrase, and can take the form of a video, photo, image, microsite, or hashtag. Going Guerrilla. You can be super creative with memes.

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Lead Generation Generation Webinar Metrics Leads 48